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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

The Art & Practice of Real Estate Scripts

Why are real estate scripts so important?  Real estate scripts are misunderstood. They aren’t about making you sound like a cookie-cutter robot or not allowing you to be yourself.  It’s exactly the opposite. They’re about giving you a…

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Tools and Training

6 of the Best Books for Real Estate Agents

Six of the Best Real Estate Books Out There There are three things we need to work on cultivating more than anything else: focus, discipline, and inspiration. And there’s no better way to get all three than reading the best books for real estate…

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Blog Articles

8 Life Questions to Ask Yourself When Setting Your 2020 Goals – #TomFerryShow

We’re nearing the end of the year and people are starting to think of their New Year’s resolutions. That’s all great, but I want to take you on a different route and perspective for the coming year.  Setting goals that are filled with…

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Tracing Jon Grauman’s Path from ‘Starvation’ to Mega-Deal Stardom… And Everything in Between

Admit it… When you hear about an agent involved in one of those absurdly large, news-making real estate transactions, it’s easy to let envy creep in to your thought process and tell yourself things like… …They’re one of the lucky ones….

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"How’s the Market?" Episode 10 – October 2019

This month, we’re talking about continued good news for home price appreciation… and how increasing prices could potentially scare people off from a move. Let’s dig in with all the info you need to keep consumers moving forward. It…

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‘Holiday’ Objection-Handling Scripts to Keep Your Business Thriving – #TomFerryShow

Tell me if this sounds familiar… You begin talking to someone in early November about listing their home, and once things start showing some promise, they suddenly blurt out this dreaded sentence: “We’ve decided it might be best to wait until…

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9 Incredible SuperAgents Weigh In on What’s Working Now

Ever catch yourself saying you want to be a “fly on the wall” for an interesting conversation? I know the feeling. But luckily, I didn’t need to transform into a fly… for this one, anyway. I just had to find some space when a heavy-hitting…

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7 Important Questions You Need Answers to NOW! – #TomFerryShow

Are you following me on Instagram @TomFerry? Because I really love answering people’s questions on my IG Stories. For today’s #TomFerryShow, I grabbed a bunch of really great, important questions… and am sharing my answers with you! Watch the…

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Tyler’s Tale: How Reality TV’s Newest Star Overcame “Dark Times” on His Journey to Success

To see Tyler Whitman’s jubilant personality on Bravo’s “Million Dollar Listing” or in his own highly entertaining social media videos, you might suspect his life has been one big joyride. In reality, it’s been anything but. A journey full…

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Time Management Tips: The Real Estate Agent’s Ideal Schedule to Maximize Income – #TomFerryShow

“How, Tom?… How am I supposed to get everything done when I’m focused on booking more appointments and going on appointments all through Q4?” That’s the question today’s #TomFerryShow sets out to answer. And honestly, it’s a good…

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8 Great “New Agent” Tips for Starting a Career in Real Estate

I get a lot of questions from people who want to get into the real estate industry or are just starting in real estate, so today’s blog is all about sharing some advice for them. But ya know, there just might be a few fundamentals in here some…

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3 Easy Campaigns to Book More Appointments This Week – #TomFerryShow

If you missed last week’s show, make sure to go back and watch it to see why I’m so pumped about helping you book more appointments in Q4! And with that hot topic in mind, today I’ve got three campaigns to jump-start your appointment-setting…

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It’s Time to “Choose Your Hard”

These Things Are Hard Making your calls when you don’t feel like it. Tracking your numbers to hold yourself accountable. Convincing FSBOs to let you in the door with a preview meeting. Shooting video when you’re scared of the camera. Knocking on…

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Why You Should Go “All In” on Appointment Setting in Q4 – #TomFerryShow

Why Are Appointments So Important? Quite simply, appointments are the leading indicator of a healthy sales business. I don’t know about you, but I’m not aware of too many deals that get done without some sort of an appointment being part of the…

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