I’ve often said your role as a real estate professional is to solve problems for a profit. The agents who are figuring out how to solve today’s problems are killin’ it… And those who aren’t putting in that effort are, well, struggling. Ninety-one percent of all commissions right now are being earned by the top […]

Picture this… Somebody types in “Best real estate agents in [your town].” What happens next? Do you appear in the top results? As a real estate professional, it’s crucial that you show up in Google search results for your local market. If you’re not showing up in local searches like this, it very likely may […]

I recently made a bold prediction. And I’m not backing down from it. I said that within three to four years, I estimate 50% of all U.S. real estate transactions will have a 25-42% referral fee attached to it. Why? Because everywhere you look, people and companies are trying to wedge their way into our […]

If you know me, you know I’m pretty much an open book. I don’t mind revealing inside information about how we do business as long as it helps you run your own business more effectively. And as CEO, I’m always pushing my executive team to innovate and try new approaches. In fact, we’re calling 2021 […]

The benefits of having a strong personal brand are pretty obvious… People trust you from the start. They actually CALL you. There’s less friction during the process. And the list goes on and on. Basically, a well-established brand makes everything easier. So… how do you get there? To me, there are seven crucial questions you […]

It’s safe to say many homeowners today are operating by the expression, “A bird in the hand is better than two in the bush.” In other words, they’re content having a place to call “home” during these crazy times even if they’d prefer to move somewhere else. With so much being made of low inventory, […]

Being a new real estate agent can be scary. You’re in a new world. You’re not receiving a salary. Real estate school barely taught you anything relevant to actually achieving success in this industry. So today, I’m creating a path forward for you with 19 tips for getting started in real estate. We’ve got a […]

Every speaking engagement… Every “Ask Me Anything”… Every coaching session I conduct… Every article, every discussion… …I’m hearing the same thing: “How and where can I get listings today?” It’s a real dilemma. U.S. inventory is down 42% since this time one year ago. So today, I’ve got three strategies for you to implement. And […]