Winning on TikTok for real estate agents starts in the same place as it does for anyone else – with the TikTok algorithm. TikTok for real estate agents is a divisive subject. A lot of agents still believe that the platform is populated by young people looking to kill brain cells and watch silly videos. […]

We’re just three days away from the start of the new year… How are you feeling about it? Are you ready? Honestly ask yourself, “Am I committed to prep my business for the new year and get the most out of 2023?” To help you enter the new year fully prepared, I’ve collected some of […]

Q4 means it’s time for your 2023 real estate marketing plan   As we step forward into Q4, it’s time to start doing double-duty. Not only do we need to refocus on our goals and finish this year on a high note, but it’s essential to prepare for the year to come. Now is the […]

Every agent wants to know how to generate more real estate leads, but if we could have our pick of any type of particular real estate leads, what would they be? I bet the answer is listings, right? You want to generate more listing leads, win more listings, and close more listings. Because listings are […]

One week to go! I cannot tell you how pumped I am to be seeing everyone at Summit in just 5 days! That’s one reason why I devoted last week’s blog to my top tips for networking with other agents for referrals. But this week, I want to jump ahead to after Summit – or […]

Confirmation feels good. If you’ve been watching my videos or reading this blog recently, you know I’ve been emphasizing the importance of establishing “know, like, and trust” with consumers in your market. So, when I opened the National Association of Realtors 2022 Home Buyers and Sellers Generational Trends Report to find that “reputation and trustworthiness” […]

We’re already in Q3, which means it is the time to do your self-audit and ask: What did I do that worked? What didn’t work? Is there anything I’m missing? Am I making my calls? How’s my social media? Are my presentations as strong as they can be? But here are three other questions I […]

Let’s just get down to the gritty question…. Are we in a housing correction? If you’ve been keeping up with This Week in Housing, you’ll already know the answer to this one. It’s NO! No, we are not in a housing correction! That last sentence right up there ^ is what today’s blog is all […]