Meet You Where You’re At First of all, I hope to “see” you at this virtual event because it’s going to be different than anything we’ve ever done before. Not just because of the price tag. I’m also splitting it into two distinctly different camps: Day 1 is specifically for those agents who aren’t in […]

Tip No. 1: Create the Right Atmosphere Just because you’re making calls doesn’t mean you can’t have some energy in the room. Put some music on that gets you pumped up. Stand up and move your body. Get your adrenaline flowing and your blood pumping. Then you’re ready to dial!   Tip No. 2: Affirm […]

Step One: Educate and Inform It’s extremely important to make sure any buyers understand the highly competitive arena they’re about to step into. Don’t take it for granted. Even though the inventory shortage has made its way into mainstream news, don’t expect that your buyers fully understand what it means to them. Also keep in […]

Using Life’s “Moments” for Good Nobody wishes for these moments. But they happen anyway. And from my perspective, what matters most is how you respond to them. Those people who chimed in on my live video didn’t quit when faced with adversity. Instead, they persevered. They used their experience as a catalyst to get into […]

Appointments are the Lifeblood of Real Estate Success Every real estate agent should know – and live by – this progression: Calls > Conversations > Appointments > Clients > Closings Your 2021 business plan should have included how many of each of these you need to achieve your year-end goal. You also need to be […]

Option No. 1: Rent Back/Lease Back Communicate to the homeowners that some of today’s buyers are willing to make extraordinary sacrifices in order to get the home they desire. One such option is to negotiate the ability to rent or lease the property back in order to provide sufficient time for the homeowners to find […]

New Agent Tip No. 1: Get Licensed Starting out easy here. Done? Let’s move on… New Agent Tip No. 2: Consider Joining a Team I often suggest new agents join a team to start out rather than flying solo. A team will put you in close proximity to others who have experience and allow you […]

Listing Strategy No. 1: Time to Revisit the ‘Yikes’ Letter If you’ve followed me for a while, you may have heard this one before, and now is the perfect time to utilize the “Yikes!” letter. What’s that, you say? It’s a letter you send to homeowners on behalf of a buyer who just can’t seem […]