Join Tom's VIP List Get Ideas, Inspiration, and Insights of Appointment Setting and other Real Estate topics directly to your inbox...Sign Up for Free


TEAM SPOTLIGHT: 5 Tips for Enhanced Team Strength (And Sanity) in a Crazy Market

By Debbie Holloway, Head of Team+ Coaching As Realtors, we’re used to the hustle and bustle of showing and listing property… Negotiating offers, attending inspections, and closings… Cheers and hugs for our clients upon the successful closing… The prep of an Open House, greeting potential buyers, seeing the emotion on their face when they’ve found […]


The REAL Takeaway from the News of Zillow Buying ShowingTime

Peter Drucker told us many years ago: All business is innovation and marketing. We should know this. We should collectively strive for this. Yet what do we see when someone innovates to provide a better customer experience in real estate? Outrage. Fear. Consternation. Condemnation. If you felt any of those emotions when you heard the […]


Real Estate Scripts: My NEW Best Response for “How’s the Market?”

Things change in this industry all the time. But since at least 2009, I’ve stuck with a script I feel is the best response to the question you probably hear five times a day, if not more: “How’s the market?” (Want proof? Check out this babyface.) But that was then. This is now. A few […]


Why I’m Bringing Back BluePrint for 2021

I hope you’re seeing the same thing I am. As I talk with agents and brokers and industry heavyweights… As I see mortgage rates at or near all-time lows… When I hear the stories about the incredible demand for housing right now… …I see nothing but tremendous opportunity in the marketplace for 2021. And that’s […]


Why You (Too) Should Accept My 90-Day ‘Hour of Power’ Challenge

One thing about my role as a coach is I love to see improvement. So if someone reveals a weakness to me, I’m not gonna just “let it go.” I’m going to confront them and challenge them to make things better. Such was the case recently with one of the Rockstar team leaders in our […]


Five Simple Words to Get You Un-Stuck & Fuel Your Success

Sometimes we all have “one of those days.” Maybe you’re feeling unmotivated. Maybe you’re feeling stuck, not knowing what to do next. Maybe it feels like you’re just going through the motions. If you’ve ever experienced any of those feelings, here’s my advice in five simple words: “Who can I help today?”   Focus on […]


4 Ways to Conquer ‘Fear of Failure’ & Finally Fulfill Your Greatness

You come to me for raw advice you can use, right? So today I’m hoping you’ll give me the latitude to get real with you… That’s what a coach does. Sometimes I have to confront people on the stories they’re telling themselves. And when somebody tells me what’s holding them back is fear of failure, […]


Lessons Through Adversity: Revisiting My Top 10 Most-Read Blogs from 2020

Even in a year that many of us would like to forget, there are lessons to be learned. You might even say it’s years like 2020 that teach us the most… because we’re constantly being challenged and asked to seek out new solutions. With that in mind, I thought I’d use today’s last blog of […]


3 Big-Picture Questions to Answer So You Can Dominate in 2021

Not too long ago I shared several important thoughts for heading into 2021 with some of the most successful real estate professionals in the business – members of our Team+ coaching program. And then again even more recently, on a company-wide meeting for all of our employees. The feedback from both groups was excellent, so […]


How to Automatically Build ‘Balance’ Into Your 2021 Schedule

This year has taught us a lot about flexibility. And it’s too early to know where 2021 will take us… or rather, allow us to go. It depends on a variety of different factors… the vaccine, the economy, your own comfort level, government guidelines and regulations, etc. But let me make this crystal clear: All […]


5 Core Growth Tips for 2021

I love your ambition! Over this past weekend, I asked people to share their 2021 goals in my Instagram Stories and then I provided some feedback. Let me just say I’m impressed with how lofty many of your goals are! When I took a step back and looked at what everyone wanted to accomplish and […]


Multiplying Success: How to Leverage A Closed Listing into More Transactions

I recently got asked how a new agent could leverage their first closed listing into additional transactions. I offered my congratulations and gave a few tips, but the reality is that this is what every agent – young or old, brand-new or experienced – should be doing every time they sell a property. Why? Because […]


Real Estate Fundamentals: 5 Daily Disciplines for Massive Success – #TomFerryShow

If you’re sick of feeling – scratch that – knowing that you’re capable of more, but just can’t seem to get over that hurdle, today’s #TomFerryShow is for you. Sometimes it’s about going back to the fundamentals and making sure you’re doing the things necessary to create success. And today, I’m giving you five daily […]


10 Things Real Estate School Didn’t Teach You… But You Need to Know

It’s some of the best advice I ever received… When I was about 20 years old, my mentor W.E. “Bill” Mitchell told me: “Don’t focus on money. Focus on learning everything you can about your chosen field.” And I think that advice is just as applicable to you as a real estate agent as it […]


One Huge, Actionable Takeaway from My Podcast with Ivy Zelman

I hope you listened to or watched yesterday’s podcast where I interviewed Ivy Zelman. Getting 45 minutes of Ivy’s expertise and insights is truly invaluable, so if you missed it, I strongly suggest you go back and catch up. In fact, listen to it a couple times until her knowledge really sinks in so you […]


3 Actions to Finish 2020 Strong & Start 2021 On Fire! – #TomFerryShow

I’ve been getting a lot of questions and DMs from people who stepped up and have powered through 2020… only to hit a wall in the last couple weeks. It’s been a challenging year, no doubt about it. But it’s not time to slow down. It’s time to finish strong and set yourself up for […]


5 New Agent Mistakes to Avoid When Starting Your Real Estate Career

New agent, rookie, newbie, upstart… whatever you want to call yourself, you’re in an all-new world… and you’re not quite sure where to turn. You feel all alone… and desperate to start making things happen. But mistakes at this stage can slow or stall your progress, and that’s the last thing you need. So I […]


One ‘Uncomfortable’ Idea to Generate More Listings Now – #TomFerryShow

Want to know a market segment you should be pursuing for new listings, but probably aren’t? NOO! That wasn’t an over-dramatic, Darth Vader “no.” It was actually my answer to the question. Non-owner-occupieds account for 16 percent of all properties in the U.S. Yet many agents never think about them at all. With extremely low […]


3 Steps to Overcome the Resistance to Making Your Calls – #TomFerryShow

I talk with a lot of successful agents on a regular basis. And if I had to boil down what makes those people so successful, it’s not that they’re all insanely innovative and breaking new ground. It’s not that they figured out some marketing “hack” no one else knows. It’s not dumb luck. It’s one […]


One Big Decision You Need to Make to Shape the Future of Your Business

They say the only constant is change. That’s definitely true for the real estate industry, and especially in this moment of time. At Success Summit earlier this month, I talked a lot about where the industry is headed and what it means to embody the Agent of the Future (A.O.T.F.). Because there’s no question about […]


Summit Insider: What’s Happening at Success Summit 2020!

Without a doubt, 2020 has been the year of adjustments, adaptation and being willing to roll with the punches. And maybe that’s a good thing. Because if the first two days of Summit have proven anything, it’s that we’re all capable of achieving amazing results when we commit to new behaviors. Let me share with […]


3 Killer Real Estate Productivity Apps You Should Install Right Now – #TomFerryShow

The more efficient you can become in your business, the more success you’re going to enjoy and more money you’re going to make. With that in mind, we’re introducing you to three productivity-enhancing apps you should definitely be using. The video above includes hands-on walkthroughs on how to use these apps, while you’ll find links […]


5 Career-Defining Questions You Need to Answer Now

Would you agree that the pandemic has accelerated change in our industry? Without a doubt, right? So here’s the first big question I have for you today: Are you keeping up? Because the landscape is most definitely changing. Quickly. And if you’re not dialed in and fully committed to adapting how you do business, you’re […]


10 Rules to Strengthen Your Social Media Presence – #TomFerryShow

Whether you’re a social media power user or doing your best by dabbling, guessing and hoping, today’s #TomFerryShow is sure to up your game. I asked my own Social Media Manager Courtney Gracia to join me, and she brought the heat with 10 rules to strengthen your presence. She’s sharing some of her best hacks, […]


50 Truisms I’ve Learned in 50 Years on Planet Earth

I celebrated a milestone birthday earlier this week by turning 50 years young. Crossing that half-century mark got me thinking I should take my own advice and share some of the most meaningful insights I’ve learned through my 50 years on the planet. (After all, just a couple days ago I advised you to create […]


Important Reminder: You Deserve More Out of Life (Yes, Even Now!)

When you’ve spent 30,000 hours of your life coaching professionals to greatness like I have, you tend to identify some disturbing patterns of human behavior. Like the little (or big) hurdles that people place in their own path. One of the biggest challenges I see time and time again might surprise you… Many, many people […]


Getting Unstuck: How One Agent Got Off the Plateau and Doubled His Business

Here for the contest? You’ll find the details at the bottom of this post. Don’t miss this awesome success story, though… ESPECIALLY if you’ve ever felt like you just can’t get your business to that proverbial “next level.”   Some might not consider it a “problem” to be stuck at $240k annual GCI… But if […]


4 Scripts to Maximize Listing Opportunities Right Now! – #TomFerryShow

Tell me if this sounds familiar… You open the MLS to find a new listing from the “usual suspect” in your market… Or you drive down the street and there’s yet another new sign in a yard, and yep, it’s from that same agent… “HOW DO THEY KEEP GETTING ALL THESE LISTINGS WHEN ALL I’M […]


Pillars of Success: Diversify Your Approach to Boost Productivity

What do you want from real estate? Like, long term… Do you want to keep working transaction after transaction? Or do you want more… to grow, expand, and build your business? Either one is fine, but I’ll warn you – without something to strive for… an eye toward growth and progress… it’s much easier to […]


Why ‘Scoreboarding’ is Absolutely Critical to Your Success

Back when there was such a thing as live sports, imagine the following: You buy a ticket to an NBA game… let’s say a Lakers game at Staples Center. You fight traffic, land a $40 parking spot, grab some snacks and drinks, and finally get to your seat. The game starts, and you look up […]


3 Powerful Ways to Boost Your Confidence & Book More Appointments

School is ending. Stay at Home orders are being lifted. Summer is a few days away. All of which means one thing: It’s PRIME TIME for appointment setting! Without a doubt, there’s a lot of pent-up demand in the marketplace right now, so it’s more important than ever that you make appointment setting part of […]


7 Encouraging Thoughts to Keep You Moving Forward

There’s a lot of heavy stuff happening right now. It’s sad. It’s frustrating. It’s demoralizing. And if you’re not careful, it can be all-consuming. As a business coach, I find myself in an interesting position. People are rightfully invested in what’s happening now. But my JOB is to keep their businesses moving forward… to help […]


Our Best Tips to Create a Supercharged Listing Presentation – #TomFerryShow

Hey there! The videos are down here this week! With businesses opening back up and people getting out and about, it’s serious “go time” for your business. That’s why last week, I asked for permission to act as your coach and challenged you to four assignments I advise right now. If you didn’t catch that […]


How to Create Your Own Safety Guidelines – and a Powerful Marketing Opportunity!

We’re dealing with a double crisis right now… not only the ongoing health crisis, but a serious inventory crisis in many markets. So what if I told you there’s one step you can take to help overcome both at once… all while setting yourself apart from the competition. How? By creating and aggressively distributing your […]


If I Was Your Coach: 4 Assignments You Should Do Now! – #TomFerryShow

There’s a lot of encouraging signs in the marketplace right now… …ShowingTime.com data shows it …The MLS shows it …Google Trends and all the big home sale portals are reporting strong numbers …Interest rates are attractive It’s a perfect storm that all adds up to one conclusion – It’s “go time,” and you have an […]