Join Tom's VIP List Get Ideas, Inspiration, and Insights of Appointment Setting and other Real Estate topics directly to your inbox...Sign Up for Free


One Big Decision You Need to Make to Shape the Future of Your Business

They say the only constant is change. That’s definitely true for the real estate industry, and especially in this moment of time. At Success Summit earlier this month, I talked a lot about where the industry is headed and what it means to embody the Agent of the Future (A.O.T.F.). Because there’s no question about […]


Summit Insider: What’s Happening at Success Summit 2020!

Without a doubt, 2020 has been the year of adjustments, adaptation and being willing to roll with the punches. And maybe that’s a good thing. Because if the first two days of Summit have proven anything, it’s that we’re all capable of achieving amazing results when we commit to new behaviors. Let me share with […]


3 Killer Real Estate Productivity Apps You Should Install Right Now – #TomFerryShow

The more efficient you can become in your business, the more success you’re going to enjoy and more money you’re going to make. With that in mind, we’re introducing you to three productivity-enhancing apps you should definitely be using. The video above includes hands-on walkthroughs on how to use these apps, while you’ll find links […]


5 Career-Defining Questions You Need to Answer Now

Would you agree that the pandemic has accelerated change in our industry? Without a doubt, right? So here’s the first big question I have for you today: Are you keeping up? Because the landscape is most definitely changing. Quickly. And if you’re not dialed in and fully committed to adapting how you do business, you’re […]


10 Rules to Strengthen Your Social Media Presence – #TomFerryShow

Whether you’re a social media power user or doing your best by dabbling, guessing and hoping, today’s #TomFerryShow is sure to up your game. I asked my own Social Media Manager Courtney Gracia to join me, and she brought the heat with 10 rules to strengthen your presence. She’s sharing some of her best hacks, […]


50 Truisms I’ve Learned in 50 Years on Planet Earth

I celebrated a milestone birthday earlier this week by turning 50 years young. Crossing that half-century mark got me thinking I should take my own advice and share some of the most meaningful insights I’ve learned through my 50 years on the planet. (After all, just a couple days ago I advised you to create […]


Important Reminder: You Deserve More Out of Life (Yes, Even Now!)

When you’ve spent 30,000 hours of your life coaching professionals to greatness like I have, you tend to identify some disturbing patterns of human behavior. Like the little (or big) hurdles that people place in their own path. One of the biggest challenges I see time and time again might surprise you… Many, many people […]


Getting Unstuck: How One Agent Got Off the Plateau and Doubled His Business

Here for the contest? You’ll find the details at the bottom of this post. Don’t miss this awesome success story, though… ESPECIALLY if you’ve ever felt like you just can’t get your business to that proverbial “next level.”   Some might not consider it a “problem” to be stuck at $240k annual GCI… But if […]


4 Scripts to Maximize Listing Opportunities Right Now! – #TomFerryShow

Tell me if this sounds familiar… You open the MLS to find a new listing from the “usual suspect” in your market… Or you drive down the street and there’s yet another new sign in a yard, and yep, it’s from that same agent… “HOW DO THEY KEEP GETTING ALL THESE LISTINGS WHEN ALL I’M […]


Pillars of Success: Diversify Your Approach to Boost Productivity

What do you want from real estate? Like, long term… Do you want to keep working transaction after transaction? Or do you want more… to grow, expand, and build your business? Either one is fine, but I’ll warn you – without something to strive for… an eye toward growth and progress… it’s much easier to […]


Why ‘Scoreboarding’ is Absolutely Critical to Your Success

Back when there was such a thing as live sports, imagine the following: You buy a ticket to an NBA game… let’s say a Lakers game at Staples Center. You fight traffic, land a $40 parking spot, grab some snacks and drinks, and finally get to your seat. The game starts, and you look up […]


3 Powerful Ways to Boost Your Confidence & Book More Appointments

School is ending. Stay at Home orders are being lifted. Summer is a few days away. All of which means one thing: It’s PRIME TIME for appointment setting! Without a doubt, there’s a lot of pent-up demand in the marketplace right now, so it’s more important than ever that you make appointment setting part of […]


7 Encouraging Thoughts to Keep You Moving Forward

There’s a lot of heavy stuff happening right now. It’s sad. It’s frustrating. It’s demoralizing. And if you’re not careful, it can be all-consuming. As a business coach, I find myself in an interesting position. People are rightfully invested in what’s happening now. But my JOB is to keep their businesses moving forward… to help […]


Our Best Tips to Create a Supercharged Listing Presentation – #TomFerryShow

Hey there! The videos are down here this week! With businesses opening back up and people getting out and about, it’s serious “go time” for your business. That’s why last week, I asked for permission to act as your coach and challenged you to four assignments I advise right now. If you didn’t catch that […]


How to Create Your Own Safety Guidelines – and a Powerful Marketing Opportunity!

We’re dealing with a double crisis right now… not only the ongoing health crisis, but a serious inventory crisis in many markets. So what if I told you there’s one step you can take to help overcome both at once… all while setting yourself apart from the competition. How? By creating and aggressively distributing your […]


If I Was Your Coach: 4 Assignments You Should Do Now! – #TomFerryShow

There’s a lot of encouraging signs in the marketplace right now… …ShowingTime.com data shows it …The MLS shows it …Google Trends and all the big home sale portals are reporting strong numbers …Interest rates are attractive It’s a perfect storm that all adds up to one conclusion – It’s “go time,” and you have an […]


5 of Your Most Raw, Real Questions… ANSWERED! – #TomFerryShow

It had been a while since I did a Q&A episode of the #TomFerryShow, and with everything going on, now’s the perfect time to provide some insight directly to you, the viewer. So I reached out via text (Have you texted me yet? 949-216-5466) asking for questions, and I got a lot of really great […]


11 Choices You Need to Make for Life & Business After-COVID (AC)

A lot of people would probably love to hit a “reset” button and have everything revert back to the normality of Before-COVID (BC). That would be amazing. But it’s not reality. We’ve all been confronted with a very serious challenge, and we’ve responded. We’ve had to look inside ourselves, adapt to a new environment, and […]


Making May Your Breakthrough Month

They say “April showers bring May flowers.” So then… what does April resourcefulness bring to May? Or April confidence? Or action? We’re about to find out. And I’m excited. Because I saw those traits emerge in April, and I’m definitely not looking at this month like an ordinary May. I’m looking at it as a […]


NOW is the Time to Double Down on Booking Appointments – #TomFerryShow

Look, I’m gonna try to make this really simple. Whatever you focus on is what you get more of. So if you focus on drama, you get more drama. If you focus on making calls, you make more calls… but that doesn’t necessarily mean they are productive calls. If you focus on leads, you get […]


5 Things You Can Do Today That Your Future Self Will Thank You For

“Do something today your future self will thank you for.” I posted this quote on social media recently, and today I want to dive a little deeper into it. The way I see it, you have a choice to make right now that will result in one of two outcomes… You can emerge from this […]


36 Reasons Why Now is NOT the Time to Sit on the Sidelines

I’m going to be brutally honest with you. And it’s not because I want to confront you. I do it more from a place of care-frontation. I want what’s best for you, so I’m not going to look the other way when I see detrimental behavior taking place. As a coach, that’s my job to […]


20 Ways to Create Confidence in an Uncertain World

It’s a simple fact of life: When people don’t feel confident about what they’re supposed to do, they often freeze up and don’t do anything at all. And chances are, too many consumers are lacking confidence when it comes to buying or selling a home right now. And you, as an agent, might be right […]


Negotiations Now: 4 Tips For Deal-Making Via Email

It’s good to have friends in times like these. Not just for the conversations and support they provide, but also for their insights. Since the world changed, I’ve already called on a friend of mine named Greg Markov from the Real Estate Negotiation Institute twice to share his expertise with our coaching members. On the […]


7 Ways to Bring Humanity Back to Business Right Now

If there’s a silver lining to everything that’s going on right now – especially for those of us under “no gatherings” orders – I think it’s that we’re all realizing how wonderful and essential it is to interact with the human beings in our lives on a regular basis. It reminds me of something I’ve […]


TEAM SPOTLIGHT: How to Establish Solid Hiring Practices & Nail Your Pay Structure

Editor’s note: Today we present the third installment of TEAM SPOTLIGHT, a recurring blog from Debbie Holloway focusing on team building in today’s increasingly team-oriented real estate industry. If you missed the first one on “To Team or Not to Team,” click here. Or if you missed the second one on how to structure your […]


TEAM SPOTLIGHT: Structuring Your Team for Maximum Profitability

Editor’s note: Today we present the second installment of TEAM SPOTLIGHT, a recurring blog from Debbie Holloway focusing on team building in today’s increasingly team-oriented real estate industry. If you missed the first one on “To Team or Not to Team,” click here. -Tom By Debbie Holloway, Head of Team+ Coaching High performing teams are […]


How Far Have You Progressed on Your 2020 Road to Success?

As this blog publishes, it’s the 37th day of 2020. And that couldn’t be more perfect. You know why? Because as of today, the year is 10 percent over. Feels like we were just celebrating the holidays, and now one-tenth of the “new year” is already behind us. Which should serve as a wake-up call… […]


7 Scripts to Up Your Confidence & Win More Business – #TomFerryShow

Having the right answer or knowing what to say in specific situations can make all the difference in the world. Today I’m sharing proven scripts for seven specific situations you might find yourself in – when it’s absolutely crucial that you know what to say. Let’s dive right in!   Script No. 1: Answering Your […]


Top Takeaways from Inside One of Real Estate’s Most Exclusive Events

At the risk of sounding presumptuous, have you ever seen all this under one roof? HomeServices of America CEO Gino Blefari openly sharing his most essential systems for success in a small room packed with eager-to-learn professionals Beverly Hills Rockstar agent Christophe Choo freely revealing in great detail exactly how he makes his ever-popular neighborhood […]


3 Simple Hacks to Win More Listings in 2020 – #TomFerryShow

Ok, be honest… Can you live up to this description? “An appointment setting, value-delivering, trust-building machine.” If you said yes, I can’t tell you how happy that makes me. If you said no, I want to help get you there. And today’s #TomFerryShow will help you get closer. Let’s jump straight into three simple hacks […]


Why Improved Organization is the First Step Toward Greater Productivity in 2020

Have you ever cleaned up your desk or office, and suddenly you find you’re much more energized and productive? It feels good, right? Now imagine that feeling times 100. That’s what it’s like when you have a clear path forward for your business AND the systems and structure in place to scale rapidly. Want that? […]


TEAM SPOTLIGHT: To Team or Not to Team?

Editor’s note: Today we launch the inaugural edition of TEAM SPOTLIGHT, a recurring blog focusing on team building in today’s increasingly team-oriented real estate industry. And we’ve got the perfect person to bring you this knowledge. Debbie Holloway spearheads our Team+ coaching program, which consists of 100+ team leaders responsible for more than $5 billion […]