Since the dawn of civilization (I love when I get to start off like that), whenever people have talked about homes, they were talking about people. Real estate is a people business, maybe more so than any other type of sales. Whether we’re talking about managing your team or converting leads, it’s essential that we […]

The more efficient you can become in your business, the more success you’re going to enjoy and more money you’re going to make. With that in mind, we’re introducing you to our complete list of best real estate apps for agents that can help you take your business to the next level. The video above […]

Being a new real estate agent can be scary. You’re in a new world. You’re not receiving a salary. Real estate school barely taught you anything relevant to actually achieving success in this industry. There are plenty of resources out there that can help you break into the real estate world. In this post, we’ll […]

If you’ve been keeping up with This Week in Marketing (which you should be!), you’ll remember that a few weeks ago, Jason Pantana talked about Pinterest as one of the best underutilized marketing channels for real estate agents. As Jason said, it’s not exactly social media or a search engine – Pinterest is a discovery […]

Here we are again! 25% through 2022… Remember those goals you set a few months ago? How are they looking? Regardless of how you’ve been doing so far, the fact that you’re even reading these words means that you’re on a better course than most. Because this isn’t the fun article. You’re here because you’re […]

Everyone knows that good branding will make people take you more seriously. But truly powerful branding can alter your own psychology, making you more confident and motivated. The most important aspect of branding is consistency, and this can be daunting to have to constantly keep up with, especially once you begin expanding your business and […]

Picture this… Let’s say I dropped in unannounced at your office to “shadow” you for a day. As you go about your tasks, I ask you to explain to me what you’re doing, why you do it, and the exact, step-by-step process you use to complete it. Could you do it? Or would you be […]

Whether you’re a brand-new realtor with a fresh license or a seasoned professional ready to grow your team, one thing is for sure – you need to incorporate a good real estate lead generation process into your real estate marketing strategy. Like anything else, the technology behind lead generation is constantly evolving, and it can […]