You don’t need to be Hemingway to write the best listing descriptions. You just need better ChatGPT prompts.  You’ve heard me preach over and over again that the mind is more powerful than matter, and believe it or not, this is even true when it comes to marketing your listings. The best listing descriptions are […]

A movement has started in our industry. It’s a collective act of commitment formed around a comprehensive strategy to maximize every marketing campaign’s potential.  Bear with me for a second here… I swear this is going somewhere meaningful… In 430 BC, 500 Spartans defeated an army of almost 7,000 Persians in the Peloponnesian War. The […]

8 of the best real estate coaches share their best advice for what agents need to be doing TODAY! When it comes to today’s market and what you should be doing about it, everyone has an opinion – the news, the real estate “hobbyist,” and the other agents who are hurting out there right now. […]

Every agent wants to know how to generate more real estate leads, but if we could have our pick of any type of particular real estate leads, what would they be? I bet the answer is listings, right? You want to generate more listing leads, win more listings, and close more listings. Because listings are […]

If you were with me at Summit, you might remember a very special segment where I announced my new artificial intelligence technology aimed at improving your sales and long-term relationships – Tom Ferry’s WhatToSay.ai. This one-of-a-kind AI gets to know all the people in your database through the language they use and then helps you […]

Over the first half of 2022, we’ve had some amazing guests revealing even more amazing strategies, and today I’m challenging you to start implementing what you’ve learned! I’ve rounded up 13 killer strategies that we’ve shared covering three categories… lead gen, conversion tools and skills, and mindset and health. Here’s how this will work: I’m […]

We’re already in Q3, which means it is the time to do your self-audit and ask: What did I do that worked? What didn’t work? Is there anything I’m missing? Am I making my calls? How’s my social media? Are my presentations as strong as they can be? But here are three other questions I […]

One of the most challenging aspects of being an independent real estate professional is being in control of your own time. For example, do you ever feel like you: Don’t know what to do first thing in the morning? Are overwhelmed and buried in paperwork? Spend too much time waiting for the phone to ring? […]