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6 Tips to “Google-Ready” Your Business for 2021 – #TomFerryShow
Imagine… A homeowner sees your signs in her neighborhood. Maybe she’s seen your ads in her mailbox on online. Then she decides to sell. If she doesn’t have an agent already in mind, what do you think is her next step? She’ll likely do her due diligence and conduct her own research about YOUR NAME […]
5 Career-Defining Questions You Need to Answer Now
Would you agree that the pandemic has accelerated change in our industry? Without a doubt, right? So here’s the first big question I have for you today: Are you keeping up? Because the landscape is most definitely changing. Quickly. And if you’re not dialed in and fully committed to adapting how you do business, you’re […]
Getting Unstuck: How One Agent Got Off the Plateau and Doubled His Business
Here for the contest? You’ll find the details at the bottom of this post. Don’t miss this awesome success story, though… ESPECIALLY if you’ve ever felt like you just can’t get your business to that proverbial “next level.” Some might not consider it a “problem” to be stuck at $240k annual GCI… But if […]
4 Scripts to Maximize Listing Opportunities Right Now! – #TomFerryShow
Tell me if this sounds familiar… You open the MLS to find a new listing from the “usual suspect” in your market… Or you drive down the street and there’s yet another new sign in a yard, and yep, it’s from that same agent… “HOW DO THEY KEEP GETTING ALL THESE LISTINGS WHEN ALL I’M […]
Pillars of Success: Diversify Your Approach to Boost Productivity
What do you want from real estate? Like, long term… Do you want to keep working transaction after transaction? Or do you want more… to grow, expand, and build your business? Either one is fine, but I’ll warn you – without something to strive for… an eye toward growth and progress… it’s much easier to […]
NOW is the Time to Double Down on Booking Appointments – #TomFerryShow
Look, I’m gonna try to make this really simple. Whatever you focus on is what you get more of. So if you focus on drama, you get more drama. If you focus on making calls, you make more calls… but that doesn’t necessarily mean they are productive calls. If you focus on leads, you get […]
Revealing the Secrets to a Highly Effective “Virtual” Listing Presentation – #TomFerryShow
How successfully have you adapted your business to meet the needs of today’s consumer? Never fear… I’ve got two Rockstar agents willing to help you out. On a recent Pivot webinar, coach Eileen Rivera from Long Beach, CA and top-producing agent Carolyn Young from Loudoun, VA shared their best tips for conducting a “virtual” Listing […]
20 Ways to Create Confidence in an Uncertain World
It’s a simple fact of life: When people don’t feel confident about what they’re supposed to do, they often freeze up and don’t do anything at all. And chances are, too many consumers are lacking confidence when it comes to buying or selling a home right now. And you, as an agent, might be right […]
This One Action Will Allow You to Hit the Ground Running When the Time is Right – #TomFerryShow
I strongly believe two types of agents will exist at the end of this crisis. Those who have stuck their heads in the sand and will need to scramble to try to get up to speed… And those who have set themselves up for success and are ready to crush it as soon as it’s […]
The ‘Choose Your Hard’ Paradox: Why Life Gets Easier When You Accept that It’s Hard
If you’ve been paying attention, you might’ve noticed I’m really big on this concept of “Choose Your Hard” right now. Lots of things in life are difficult. Being extremely busy is hard, and so is having no business. A few months ago, I wrote this blog contrasting two big lists of things that are hard. […]
Top Takeaways from Inside One of Real Estate’s Most Exclusive Events
At the risk of sounding presumptuous, have you ever seen all this under one roof? HomeServices of America CEO Gino Blefari openly sharing his most essential systems for success in a small room packed with eager-to-learn professionals Beverly Hills Rockstar agent Christophe Choo freely revealing in great detail exactly how he makes his ever-popular neighborhood […]
7 “Wall-Worthy” Takeaways to Grow Your Business and THRIVE! – #TomFerryShow
We’ve covered a lot of ground in the last few months of the #TomFerryShow… An emphasis on appointment setting, time management, 2020 goals, gratitude, the eight equities of life, and much more! And sometimes, it’s important to stop and summarize what you’ve learned so you can gain a deeper understanding of a topic. That’s what […]
Tracing Jon Grauman’s Path from ‘Starvation’ to Mega-Deal Stardom… And Everything in Between
Admit it… When you hear about an agent involved in one of those absurdly large, news-making real estate transactions, it’s easy to let envy creep in to your thought process and tell yourself things like… …They’re one of the lucky ones. …They must have known the right person. …Or they didn’t earn it, etc. Then […]
9 Incredible SuperAgents Weigh In on What’s Working Now
Ever catch yourself saying you want to be a “fly on the wall” for an interesting conversation? I know the feeling. But luckily, I didn’t need to transform into a fly… for this one, anyway. I just had to find some space when a heavy-hitting East Coast mastermind group asked if they could conduct a […]
8 Great “New Agent” Tips for Starting a Career in Real Estate
I get a lot of questions from people who want to get into the real estate industry or are just starting in real estate, so today’s blog is all about sharing some advice for them. But ya know, there just might be a few fundamentals in here some longtime veterans need to be reminded of. […]
It’s Time to “Choose Your Hard”
I’m going in a little different direction for today’s blog. I hope it hits home with you. I’d like you to simply read through the two lists below, and then I’ll wrap things up by sharing a few thoughts at the end. Seriously take the time to read and absorb each bullet point below. Don’t […]
The Cure for Commission Compression (And So Much More)
Many markets around the globe are suffering from commission compression… That nagging syndrome where everyone expects you to do your job – which you do damn well – for less money than you deserve. With discounters and disruptors all seeking a piece of the real estate pie, it’s more important than ever for you to […]
15 Winning Ways to Bounce Back After a Setback
A recent post in our private Facebook Group for coaching members did two things: Got me thinking about how important it is to move on after a defeat, and… Made me so proud to read some of the responses our members shared in response. Here it is, from coaching member Kim Tarbox in Scarborough, Maine: […]
A Glimpse Inside This Week’s Elite+ Retreat
Fourteen hundred of the world’s best agents converged on San Diego earlier this week for our event. But in reality, Elite+ Retreat is their event. I’m basically the facilitator… the event planner. Sure, I hosted a few sessions. But the real stars of this event are the guest speakers and the phenomenal Rockstar attendees who […]
Conversion Made Easier: 3 Reasons to Overcome Your Aversion to Scripts
We’ve all had one of those experiences with a salesperson or customer service rep who is obviously reading from a script… and doing it poorly. Do you know why that’s a total bummer to me? Sure, it’s cringe-worthy and we feel embarrassed for the guy. But the real reason it bums me out is because […]
Answering Your Most Important Business-Building Questions – #TomFerryShow
Hopefully you’ve seen the advice I’ve been sharing in my Instagram Stories lately. I’ve received a ton of questions, so if I haven’t answered yours yet, keep submitting and I’ll get to it eventually. If you’re not following me, start now >> https://www.instagram.com/tomferry/ I thought it’d be fun to dig into nine of those questions […]
7 Hot Tips to Capitalize on Expireds Now!
We’re on Day 3 of the new year and I sincerely hope you’ve booked some appointments already. The best agents aren’t “easing” their way into the New Year. They jumped in bright and early on January 1… And for good reason! Early January for real estate professionals is sort of like the opening of hunting […]
5 Key “How’s the Market?” Takeaways from the Oracle of Real Estate – #TomFerryShow
You absolutely need to watch the video above to get every “How’s the Market?” insight from the Oracle, Steve Harney, founder of Keeping Current Matters. In it, he… Breaks down the current state of the market Predicts the year to come: Home values, transaction numbers, interest rates and more Talks “recession” news – and how […]
3 Powerful Ways to Update Your Dialogues for a Changing Market – #TomFerryShow
You know what I love? I love that you – simply by being here to read this – are likely more serious about your business than 95% of the agents out there. You know it’s important to continually seek ways to improve your skills and evolve with the market. Right now, those skills are more […]
Success Secrets from 3 of the Most Successful Women in Real Estate – #TomFerryShow
When three dynamic team leaders responsible for more than 900 annual transactions get together to share their secrets, it’s a good idea to listen to what they have to say. I recently had the good fortune to convince Treasure Davis of Colorado Springs, Mary Maloney of San Diego and Jill Biggs of Hoboken, NJ to […]
16 Killer Listing Attraction Strategies! (Part 2 of 4) – #TomFerryShow
Picking up right where we left off last week, I’m continuing to share 16 of the 33 listing attraction systems I presented at Success Summit early last month. (If you want all 33, it’s not too late to purchase LiveCast and “own” three full days worth of content from Summit 2018 forever.) Let’s get on to the next four methods (5-8)… […]
Agent Q&A: 8 Great Questions! – #TomFerryShow
It’s time for another fun-filled and information-packed Q&A episode of the #TomFerryShow! As usual, I encourage you to watch the full show to get the complete picture, while here in the blog I’m breaking down three of the most interesting questions. What’s the Best Way to Learn Your Local Market as a New Agent? […]
The Top 12 Lead Generation Sources for Real Estate Success – #TomFerryShow
Where’s your next seller lead coming from? The answer to this question tells me a lot about your real estate business. If you have no idea, you’re in trouble. It means you’re operating without a strategy. Flying by the seat of your pants. Rolling the dice on your career… …On your future! So, what’s your […]
How To Find The Needle In The Haystack – #TomFerryShow
What if I told you that I finally found the needle in the haystack? I want to show you how to find those needles that are in the haystack of your marketplace. It is actually a really important topic, and one that some agents are scared of…