Join Tom's VIP List Get Ideas, Inspiration, and Insights of Luxury Real Estate and other Real Estate topics directly to your inbox...Sign Up for Free
10 Tips to Help You Pick Up the Phone and Make Your Damn Calls!
You might want to bookmark this one. Because at one point or another, we all get in a funk and don’t feel like picking up the phone and making our calls. We make excuses. We procrastinate. We find something else that’s supposedly “urgent.” That was the case for one of our coaching members recently. He […]
3 Steps to Setting Realistic Buyer Expectations in Today’s Ultra-Competitive Market
“Boy, that escalated quickly.” –Ron Burgundy The Broke Agent recently compared the current landscape for buyers to the giant fight scene in Anchorman – and he’s not exaggerating much. Listings today seem to generate tons of offers, leaving one party victorious and countless other potential buyers defeated, disappointed and licking their wounds. Your job as […]
Q1 ’21 No More: Coaching You Through Your First Quarter Progress Report
Welcome to Q2. Three months of the new year have already flown by… …And the next nine aren’t likely to slow down. So my question for you is… How are you doing? Have you achieved 25 percent of your 2021 goals yet? Are you on track? Or do you need to reevaluate your behaviors to […]
7 Options You Should Give Every Homeowner to Get More Listings Today
It’s safe to say many homeowners today are operating by the expression, “A bird in the hand is better than two in the bush.” In other words, they’re content having a place to call “home” during these crazy times even if they’d prefer to move somewhere else. With so much being made of low inventory, […]
New Agent Primer: 19 Tips for Getting Started in Real Estate
Being a new real estate agent can be scary. You’re in a new world. You’re not receiving a salary. Real estate school barely taught you anything relevant to actually achieving success in this industry. So today, I’m creating a path forward for you with 19 tips for getting started in real estate. We’ve got a […]
3 Ways to Generate Listing Appointments Now!
Every speaking engagement… Every “Ask Me Anything”… Every coaching session I conduct… Every article, every discussion… …I’m hearing the same thing: “How and where can I get listings today?” It’s a real dilemma. U.S. inventory is down 42% since this time one year ago. So today, I’ve got three strategies for you to implement. And […]
Stuck or Scaling: The Bifurcation of Today’s Agents & How to Move Forward Powerfully
Let’s break down some numbers really quick… There are somewhere around 1.5 million licensed agents in the U.S. But of those, only 57% have actually transacted a deal this year. So there’s approximately 850,000 agents handling this crazy market we’re in right now. And as I look out on everything going on, I can’t help […]
The REAL Takeaway from the News of Zillow Buying ShowingTime
Peter Drucker told us many years ago: All business is innovation and marketing. We should know this. We should collectively strive for this. Yet what do we see when someone innovates to provide a better customer experience in real estate? Outrage. Fear. Consternation. Condemnation. If you felt any of those emotions when you heard the […]
Real Estate Scripts: My NEW Best Response for “How’s the Market?”
Things change in this industry all the time. But since at least 2009, I’ve stuck with a script I feel is the best response to the question you probably hear five times a day, if not more: “How’s the market?” (Want proof? Check out this babyface.) But that was then. This is now. A few […]
Why I’m Bringing Back BluePrint for 2021
I hope you’re seeing the same thing I am. As I talk with agents and brokers and industry heavyweights… As I see mortgage rates at or near all-time lows… When I hear the stories about the incredible demand for housing right now… …I see nothing but tremendous opportunity in the marketplace for 2021. And that’s […]
4 Ways to Conquer ‘Fear of Failure’ & Finally Fulfill Your Greatness
You come to me for raw advice you can use, right? So today I’m hoping you’ll give me the latitude to get real with you… That’s what a coach does. Sometimes I have to confront people on the stories they’re telling themselves. And when somebody tells me what’s holding them back is fear of failure, […]
Why I’m Excited for Some & Nervous for Others in 2021
I’m excited. It’s a new year, and when I look inside our private coaching member Facebook groups, there’s a lot of really inspiring activity… People sharing their 2020 success stories (despite all the adversity they faced) Others outlining their ambitious goals for 2021 Exchanging thanks for the contributions to one another Arranging role plays Solving […]
Lessons Through Adversity: Revisiting My Top 10 Most-Read Blogs from 2020
Even in a year that many of us would like to forget, there are lessons to be learned. You might even say it’s years like 2020 that teach us the most… because we’re constantly being challenged and asked to seek out new solutions. With that in mind, I thought I’d use today’s last blog of […]
12-Week Challenge: Lift Up Your Local Businesses – #TomFerryShow
Welcome to the Local Business “Leg Up” Challenge. There are no rules. There’s no hashtag. There are no prizes. It’s just about doing your part to help fellow entrepreneurs in need. While we in real estate are fortunate to be able to continue conducting business and triumphing in the face of adversity, many others don’t […]
What to Do When Your Listing Isn’t Selling… Even in Today’s Hot Market – #TomFerryShow
“But everything we hear, the market is crazy… Everything is selling quickly for top dollar. Why haven’t you been able to sell our house?” This is not a fun conversation to find yourself in. But it’s an occasional reality of today’s market. For whatever reason – location, price, quality – certain homes seem to be […]
Multiplying Success: How to Leverage A Closed Listing into More Transactions
I recently got asked how a new agent could leverage their first closed listing into additional transactions. I offered my congratulations and gave a few tips, but the reality is that this is what every agent – young or old, brand-new or experienced – should be doing every time they sell a property. Why? Because […]
One Big Decision You Need to Make to Shape the Future of Your Business
They say the only constant is change. That’s definitely true for the real estate industry, and especially in this moment of time. At Success Summit earlier this month, I talked a lot about where the industry is headed and what it means to embody the Agent of the Future (A.O.T.F.). Because there’s no question about […]
Summit Insider: What’s Happening at Success Summit 2020!
Without a doubt, 2020 has been the year of adjustments, adaptation and being willing to roll with the punches. And maybe that’s a good thing. Because if the first two days of Summit have proven anything, it’s that we’re all capable of achieving amazing results when we commit to new behaviors. Let me share with […]
3 Killer Real Estate Productivity Apps You Should Install Right Now – #TomFerryShow
The more efficient you can become in your business, the more success you’re going to enjoy and more money you’re going to make. With that in mind, we’re introducing you to three productivity-enhancing apps you should definitely be using. The video above includes hands-on walkthroughs on how to use these apps, while you’ll find links […]
10 Rules to Strengthen Your Social Media Presence – #TomFerryShow
Whether you’re a social media power user or doing your best by dabbling, guessing and hoping, today’s #TomFerryShow is sure to up your game. I asked my own Social Media Manager Courtney Gracia to join me, and she brought the heat with 10 rules to strengthen your presence. She’s sharing some of her best hacks, […]
Social Media Checklist: 5 Content Types You Should be Creating to Dominate Your Local Market – #TomFerryShow
“Social media content” covers a lot of ground. The options are virtually unlimited for what to post, how much to post and when to post, and if it wasn’t your business on the line, it might not really matter that much. But that’s not the case. Your business needs social media, and not just any […]
3 Innovative Ways to Get Your Buyer’s Offer Accepted – #TomFerryShow
We all know demand for properties is a little crazy right now. Pocket listings, multiple offers, bidding wars, etc… So even when you find that “dream house” for a buyer, there’s no guarantee they’ll get it. And losing out is painful – for everyone involved. That’s why I want to help make it more likely […]
How to Get the “Swipe Up” Feature in Instagram Stories Without Needing 10,000 Followers – #TomFerryShow
Are you using Instagram Stories Ads as a way to promote yourself and your listings? It’s a great opportunity that many agents aren’t taking advantage of. As opposed to 85% of Facebook videos that are watched with the sound turned off, 60% of Instagram Stories videos are watched with the sound turned on. Which makes […]
3 Communication Skills to Forge Stronger Relationships & Close More Deals – #TomFerryShow
We all know one of those competitors who is able to make communication with his or her clients seem so smooth and effortless. Maybe they’re a natural… Or maybe they just know the secrets I want to share with you today. There’s a lot more to effective communication than the words coming out of your […]
Show Sellers Options to Overcome the No. 1 Listing Objection Right Now – #TomFerryShow
Two weeks ago on the #TomFerryShow, I gave you four scripts to maximize your listing opportunities. Today we’re continuing on that theme with one specific objective in mind: Overcoming THIS objection: “If it’s such a seller’s market and there is no inventory, where would we go?” You know that you can help people find the […]
7 Scripts to Up Your Confidence & Win More Business – #TomFerryShow
Having the right answer or knowing what to say in specific situations can make all the difference in the world. Today I’m sharing proven scripts for seven specific situations you might find yourself in – when it’s absolutely crucial that you know what to say. Let’s dive right in! Script No. 1: Answering Your […]
Tracing Jon Grauman’s Path from ‘Starvation’ to Mega-Deal Stardom… And Everything in Between
Admit it… When you hear about an agent involved in one of those absurdly large, news-making real estate transactions, it’s easy to let envy creep in to your thought process and tell yourself things like… …They’re one of the lucky ones. …They must have known the right person. …Or they didn’t earn it, etc. Then […]
9 Incredible SuperAgents Weigh In on What’s Working Now
Ever catch yourself saying you want to be a “fly on the wall” for an interesting conversation? I know the feeling. But luckily, I didn’t need to transform into a fly… for this one, anyway. I just had to find some space when a heavy-hitting East Coast mastermind group asked if they could conduct a […]
Tyler’s Tale: How Reality TV’s Newest Star Overcame “Dark Times” on His Journey to Success
To see Tyler Whitman’s jubilant personality on Bravo’s “Million Dollar Listing” or in his own highly entertaining social media videos, you might suspect his life has been one big joyride. In reality, it’s been anything but. A journey full of… …Crippling insecurity. …Deep depression. …Financial struggles. …And a major health issue that might have killed […]
5 Winning Strategies to Attract More Listings – #TomFerryShow
I’m continuing with my goal of leading you on the path of success, which includes answering questions you may have about your business that are keeping you up at night. If you have one of your own, record your question and email the video to me at tfs@tomferry.com On today’s #TomFerryShow episode, I answer a […]
4 Tactics to Run Your Business Like a Boss – #TomFerryShow
Welcome back to an all-new season of the #TomFerryShow! Our goal with this new season is to bring even more intentionality to the show as well as to integrate viewer questions that will be answered. Send your submissions to tfs@tomferry.com! For today’s episode, I start by answering a question from an agent and then move […]
6 Tips to Sell 12 Houses in 12 Months – #TomFerryShow
I want you to take a moment and take in the wonder of us being in the middle of 2019. Many people decide to make a breakthrough during the beginning of the year, but rarely in the middle. When it comes to your life and business, it’s never too late to amp up your transaction […]
3 Top Agents Reveal How to Win Every Listing! – #TomFerryShow
One of my goals for every Summit is to provide informative hacks in order to help agents like you stand out and have success in the market. Which is why every Summit, I invite rockstar agents that are making it BIG in their areas and have them share their expertise and routines for you to […]
Jay Abraham on How to Gain Trust, Relevancy and Respect – #TomFerryShow
Let me ask you a few questions… Are you content operating one transaction at a time, moving on and starting all over? Are you okay with being one fish in a sea of agents and always praying to the real estate gods that people choose you? Are you content hoping past clients remember you the […]
5 Key “How’s the Market?” Takeaways from the Oracle of Real Estate – #TomFerryShow
You absolutely need to watch the video above to get every “How’s the Market?” insight from the Oracle, Steve Harney, founder of Keeping Current Matters. In it, he… Breaks down the current state of the market Predicts the year to come: Home values, transaction numbers, interest rates and more Talks “recession” news – and how […]
When Maxine Talks, You’d Be Wise to Listen
Last weekend I went to a birthday party. Not just any birthday party… …An 80th birthday party. …For one of the most vivacious, full-of-life and gusto people I know! The Rockstar of all Rockstars… Maxine Gellens! Next month will mark 43 years in real estate for Maxine. And she’s going strong as ever. Maxine and […]
How To Break Into The High-End – Luxury Real Estate Market
Coach Marianne Curran So you’ve decided to go after higher price point homes, high-end or even luxury homes… now what? Do you know what steps you need to take to make this happen? Here are 7 tips for you to break into the high-end market of real estate.