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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Time Management

10 Time Management Tools Every Agent Needs

If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst…

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Online Marketing

Real Estate Google Ads: The Best Types for Fast-Converting Leads

Let’s talk lead gen. You know as well as I do that real estate Google Ads are a goldmine for ready-to-go, bottom-of-funnel leads… if you use them the right way. But here’s the problem—too many agents are just throwing money at Google Ads…

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Blog Articles

3 Steps to Get Over Your Fear of the Phone

Here’s three steps to get over your fear of the phone… 1. Focus on Being Positive. It is hard to predict the outcome of every call, but chances are a few of them won’t quite get the result you had hoped for. Try to find the bright side…

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There’s No Magic Formula For Success – #TomFerryShow

3 Steps for More Success in Your Life 1. Daily Training Every day you need to train your body, soul, and mind! Body: It is all about movement (exercise, yoga, running, etc.) and how you feel on the inside radiates to people on the outside! Soul: Do…

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5 Things I’m Loving Right Now

5 Things I’m Loving Right Now 1. Zillow Consumer Report If you want to be a successful agent in 2017, you NEED to read Zillow’s Consumer Report. This is essentially your marketing guide for the coming year! In this in depth and easy-to-read…

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Why Most Agents Suffer – #TomFerryShow

An Important Study Have you heard of Dr. Albert Mehrabian the psychology professor at UCLA? He did some very impressive work on how we communicate with others. He breaks down the messages we send in the following percentages: 7%: Words Your words…

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Tom Ferry Awarded as a Top Workplace in Orange County

As a company and top workplace, we pride ourselves on the positive environment and strong company culture that is cultivated in the Tom Ferry offices in Irvine. “I regularly hold goal setting workshops and encourage my team to not only set…

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Member Spotlight: Brett Baker

Although my family had full time real estate careers I did not… I had a pretty amazing job as an FAA Air Traffic Controller making $200K a year, but eventually I chose to pursue a career in real estate instead. I got into real estate because I…

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10 Book Recommendations For Success

Jim Rohn said it best, “The book you don’t read won’t help.” I get asked all the time what my favorite book is … and the truth is, I can’t pick just one! However, I do have a rotating top 10. These ten urge you to take action, inspire…

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The Ultimate Facebook Advertising Strategy – #TomFerryShow

What You Need to Know About Facebook Advertising Know Your Audience There are over 1.7 billion people using Facebook right now! That’s a good thing, but do you know how many people are in the zip codes you serve? That’s probably something…

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Gratitude, Love, & Accomplishments – #TomFerryShow

Three Questions to Ask Yourself 1. What are 5 accomplishments you’re proud of in 2016? I’d love to hear your answers in the comments below! 2. Who do you love? Wish them an amazing 2017 and hopefully it is their #BestYearEver!

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Member Spotlight: Jacquie Othen

Jacquie shares her story and experience with the Tom Ferry Coaching Program: “I was fortunate to have climbed the corporate ladder early in life. I had an amazing corporate job but decided I would make my father happy and finally get into real…

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The Ultimate Morning Routine – #TomFerryShow

Early Morning Routines Spend time every morning… Prayer, meditation, visualization, audio books, etc. Exercise, gratitude, goals, affirmations. When you take time to feel good and acknowledge the good things in your life it makes a…

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How to Remove Doubt and Uncertainty – #TomFerryShow

Your Ideal Number Start with your transaction goal… For example, let’s say you want to sell 36 homes. Now comes the important part of marketing, tracking and measuring. This means you need to be data dependent not dependent on your emotions. To…

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