Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents
Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents
Our Latest Posts
Boost Productivity with Task Delegation: Find, Train & Retain
As a real estate agent, there comes a point where you simply can’t do it all on your own. You’ve nailed down your systems, but the day-to-day grind of managing administrative tasks and client communication is consuming your time. This is where…
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Build a Brand Bible & Develop a Marketing Plan
A Brand Bible Solidifies Your Personal Brand If you want people to see you as the go-to expert in your market, it starts with consistency — and that means building a brand bible. A solid branding bible isn’t just about your logo or colors….
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Demonstrating that you understand people’s situation is one of the biggest breakthroughs you can make with your marketing. When you establish common ground, the homeowner’s anxiety is diminished and trust begins to be built. That’s why it’s…
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When a coaching member created a thread in our private Facebook Group asking what one question people would like to ask me, it seemed natural to turn my answers into a #TomFerryShow. From personal inquiries to mindset to my vision for the future of…
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Last week our first-ever Marketing Edge took place in Chicago! Nearly 700 people traveled from as far away as Hawaii to learn the strategies to stop chasing business and start attracting it. And the feedback was overwhelmingly positive: “This was…
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I hope by now you’re aware of my favorite event of the year, the Summit! This year, Summit returns to Southern California at the Anaheim Convention Center August 6-9. To make it easier for you to attend, I wanted to share a few travel tips…
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It’s one of my favorite quotes: Do the thing, have the power. Do not the thing, have not the power. Today I want to focus on moving that second one to the first one… I’m sure there’s been a point in your life when there’s something you…
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When Brok Hansmeyer dropped from 33 transactions in 2013 to 20 in 2014, he knew he was capable of so much more. But to get there, something had to change. Oh, it changed alright. By 2017, Brok and his team were closing 218 transactions while he took…
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Play along with me here a bit… [INTERIOR OFFICE BUILDING – IRVINE, CA] YOU open the door to the office and approach RUBY, who is TOM FERRY’S executive assistant. YOU: Hi, I’m ______________, and I’m here for my coaching session…
Read MoreI’m so excited. Success Summit 2018 is taking shape and it’s going to be bigger and better than ever! If you’ve been to Summit previously, you know the boost of energy it gives you, the ready-to-implement tools and tactics you’ll receive and…
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I see incredible potential in so many people. So smart, so capable, so driven… But they often have a big obstacle holding them back. Namely… THEMSELVES! (Did that hurt a bit? If so, definitely keep reading.) I believe you have an extremely…
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So… Q1 is coming to an end. You know what that means… It’s progress report time. You should have achieved 25 percent of your goals by now. But have you? Before we get to your goals, I encourage you to read this awesome story from coaching…
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Technology makes our lives easier, no doubt. But are we ignoring the personal connections that are so critical to our long-term success? In an age of buying online leads, communicating with clients through texts or occasionally commenting on a past…
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The Hour-By-Hour Plan For A Real Estate Agent’s Perfect Day
One of the benefits to being a real estate agent is the freedom that this business gives you.
There’s no time clock to punch or strict hours to abide by. You have the freedom to work whenever and wherever you choose.
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Top 10 Objections and the Scripts to Overcome Them
The truth hurts …
So when I ask if you want to know a secret about sales, I have to warn you that you might not like the answer.
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Real Estate Scripts: My NEW Best Response for “How’s the Market?”
Things change in this industry all the time.
But since at least 2009, I’ve stuck with a script I feel is the best response to the question you probably hear five times a day, if not more: “How’s the market?”
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