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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Team Building

Hiring a Real Estate Marketing Professional

Hire a professional marketer to free up time for appointments.  Two of the most important aspects of your business are appointments and marketing. They’re also two of the most time consuming. Between the technical knowledge and creative skills…

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Real Estate Blockchain

Ahead of the Curve: Real Estate Smart Contracts & Blockchain

Real Estate Smart Contracts & Blockchain Explained A major technological shift is underway. With the rise of blockchain technology and real estate smart contracts, savvy agents are finding themselves at a crossroads where innovation meets…

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Blog Articles

Tyler’s Tale: How Reality TV’s Newest Star Overcame “Dark Times” on His Journey to Success

To see Tyler Whitman’s jubilant personality on Bravo’s “Million Dollar Listing” or in his own highly entertaining social media videos, you might suspect his life has been one big joyride. In reality, it’s been anything but. A journey full…

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Time Management Tips: The Real Estate Agent’s Ideal Schedule to Maximize Income – #TomFerryShow

“How, Tom?… How am I supposed to get everything done when I’m focused on booking more appointments and going on appointments all through Q4?” That’s the question today’s #TomFerryShow sets out to answer. And honestly, it’s a good…

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8 Great “New Agent” Tips for Starting a Career in Real Estate

I get a lot of questions from people who want to get into the real estate industry or are just starting in real estate, so today’s blog is all about sharing some advice for them. But ya know, there just might be a few fundamentals in here some…

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3 Easy Campaigns to Book More Appointments This Week – #TomFerryShow

If you missed last week’s show, make sure to go back and watch it to see why I’m so pumped about helping you book more appointments in Q4! And with that hot topic in mind, today I’ve got three campaigns to jump-start your appointment-setting…

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It’s Time to “Choose Your Hard”

These Things Are Hard Making your calls when you don’t feel like it. Tracking your numbers to hold yourself accountable. Convincing FSBOs to let you in the door with a preview meeting. Shooting video when you’re scared of the camera. Knocking on…

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Why You Should Go “All In” on Appointment Setting in Q4 – #TomFerryShow

Why Are Appointments So Important? Quite simply, appointments are the leading indicator of a healthy sales business. I don’t know about you, but I’m not aware of too many deals that get done without some sort of an appointment being part of the…

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4 Winning Strategies Direct from Top-Producing Agents

It’s All About Discipline This is an untraditional panel… instead of speaking in vague generalities all of these agents dove deep into the nitty gritty of what makes their business thrive. CONSISTENCY! Eileen Rivera shared that being…

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"How’s the Market?" Episode 9 – September 2019

So my friend, that responsibility falls squarely on you as your market’s local knowledge broker. Why is it you may ask in your best interest to accept that responsibility and take on this role? Because of one last alarming statistic. 55% of…

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8 Coaching Tips to Cash In During Q4 and Make 2020 Your Best Year Ever – #TomFerryShow

Q4 Coaching Tip No. 1: Set Two Goals for Yourself The first thing I want you to do is set two goals… The first one is how you want to finish 2019… How many calls will you make in Q4, how many Open Houses will you hold, how many networking…

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Making Dreams Come True: How One Agent Pushed Herself to Pay Off Her Mother’s Mortgage

How Edna Found Her “Big Why” Massive success doesn’t often originate from a place of comfort. When you’re already among the best of the best, it can be difficult to find motivation. Such was the case for Edna. As the No. 1 Century 21 agent…

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7 Video Show Ideas to Maximize Relevancy in Your Market – #TomFerryShow

Create Your Show When you start posting your videos which provide informative content, you’ll be generating trust and familiarity with your viewers. Here are the 5 Steps to Making Your Show Decide on a theme Name your show Find a videographer (If…

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A Doorknocking Script to Turn Open Houses into Listings

Setting Yourself Apart from Ordinary Before we get to the real estate door knocking script, let me take a second to remind you of why you’re doing a Mega Open House. It’s really about the psychology of the situation. The whole point is to get…

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