Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents
Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents
Our Latest Posts
10 Time Management Tools Every Agent Needs
If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst…
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Real Estate Google Ads: The Best Types for Fast-Converting Leads
Let’s talk lead gen. You know as well as I do that real estate Google Ads are a goldmine for ready-to-go, bottom-of-funnel leads… if you use them the right way. But here’s the problem—too many agents are just throwing money at Google Ads…
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My Favorite Brain Food: Sardines I’ve been eating sardines almost every day! I first heard my brother recommend these small tins of fish and I’ve been hearing Tim Ferriss talk about it too. This is part of the things I eat to take care of my…
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STEP 1: Get Really Clear on Your Goals I talked about this on a recent episode of the #TomFerryShow, but it is super important that you get really clear on what you want. So clear that if I were to call you in the middle of the night and ask you…
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3 Reasons Why Top Agents Are Winning Clarity Top agents know exactly what they want. If I were to call you and ask you “how many listings are you going to take this year?” would you have an answer ready to go? Psychology The top producers I talk…
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The 5 Cycles of Business in Real Estate Startup: New agents starting in real estate within the last 5 years. Growth: You’ve figured out what you’re good at, and your business is increasing (people, marketing, and, innovation). Cash Cow: These…
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Whether you’re a new agent or top producer here are 15 rules (split into three top 5 lists) of what you NEED to know… 5 Commitments for All Agents 1. Prospect daily: Stay in touch with your database. 2. Provide “extraordinary” customer…
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What is the T.O.M. plan? It simply stands for Top Of Mind, and here are four things you can do to stay top of mind with your leads… Top of Mind Plan for More Referrals 1. Call or Text You want to speak with your clients every 90 days. Don’t…
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Here are three tips to maximize your next event: Tip #1: Choose Your Events Early You’ve heard me talk about scheduling before, and you have to put the MOST important things on the schedule first. Putting down the events you’ll attend,…
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Important Factors The #1 Consideration for Choosing an Agent is Local Market Knowledge Your customers want to know that you are the local expert on the area. Also, know that Millennials are interviewing agents Preferred Medium is Video Although you…
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Here are some powerful tips to help you take on the mindset for success: Key #1: Visualization Are you using visualization techniques? Visualization is a tool used by top performers ranging from athletes to business people. Essentially, you are…
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The Challenge Mariangel came to me saying she was just barely surviving as an agent. She was just sort of getting by, and not earning the true success she deserved. This was in late August of 2016 and I told her that if she could book 100…
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The Hour-By-Hour Plan For A Real Estate Agent’s Perfect Day
One of the benefits to being a real estate agent is the freedom that this business gives you.
There’s no time clock to punch or strict hours to abide by. You have the freedom to work whenever and wherever you choose.
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Top 10 Objections and the Scripts to Overcome Them
The truth hurts …
So when I ask if you want to know a secret about sales, I have to warn you that you might not like the answer.
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Real Estate Scripts: My NEW Best Response for “How’s the Market?”
Things change in this industry all the time.
But since at least 2009, I’ve stuck with a script I feel is the best response to the question you probably hear five times a day, if not more: “How’s the market?”
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