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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Tools and Training

6 of the Best Books for Real Estate Agents

Six of the Best Real Estate Books Out There There are three things we need to work on cultivating more than anything else: focus, discipline, and inspiration. And there’s no better way to get all three than reading the best books for real estate…

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Success in Real Estate

10 Things Real Estate School Didn’t Teach You…

The Truth About How to Be Successful in Real Estate Success in real estate over the long haul is all about ongoing education and prioritizing knowledge.  When I was about 20 years old, my mentor W.E. “Bill” Mitchell told me: “Don’t focus on…

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Blog Articles

Beyond the Resume: 5 Traits to Look for in Every Team Hire

If you’ve been paying attention, you know the importance of team building in today’s real estate environment. Where you’re going is always largely determined by who you’re going with, so no matter what role you’re hiring for, the people…

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Your No. 1 Responsibility in a Shifting Market

Let’s just get down to the gritty question…. Are we in a housing correction? If you’ve been keeping up with This Week in Housing, you’ll already know the answer to this one. It’s NO! No, we are not in a housing correction! That last…

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Success Leaves Clues: 8 Common Traits of Successful Agents

Last week at BluePrint, I was standing up on stage looking out over the room at so many of my clients and hundreds of the top producing people in real estate when something hit me… It was something I obviously already knew because I stake my life…

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6 Ways to Go on Vacation Without Your Business Burning Down

Summer is coming up! You and your family want to get away, but you’re afraid what will happen to your business if you step away for a week or two. And no one wants to be tethered to their cell phone throughout vacation. So, what’s the solution?…

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4 Steps to Go from Sales to Service (and Get the Sale)

Have you ever been working with a client only to find out that you have different belief systems? I’m not talking about politics or religion – just that the information you’re trying to provide isn’t getting through because your client has…

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Using DiSC Profiles to Boost Your Conversion Skills

Since the dawn of civilization (I love when I get to start off like that), whenever people have talked about homes, they were talking about people. Real estate is a people business, maybe more so than any other type of sales. Whether we’re talking…

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Advanced Video Production Tools on a Budget

The most important aspect of shooting video is delivering good real estate video content. Nothing else can possibly replace that. But once you have valuable information to deliver, the way you deliver it makes a huge difference in the way you are…

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A 5 Point Marketing System for Geometric Growth, Pt.2

Welcome back! Last week we started talking about the 8 Drivers of Geometric Growth I’ll be discussing at BluePrint next month in Anaheim. More specifically, we’re focusing on the very first point, which I call the Five to Thrive marketing…

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20 Best Apps for Real Estate Agents

The more efficient you can become in your business, the more success you’re going to enjoy and more money you’re going to make. With that in mind, we’re introducing you to our complete list of best real estate apps for agents that can help you…

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Real Estate Teams: Everything You Need To Know

The real estate market is always changing, and there is one trend that continues to be getting stronger every year. Teams are the future of real estate. And the future is now! Total team domination is one of the hottest trends in real estate right…

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Ways to Master Your Real Estate Listing Presentation

  As a real estate agent, your success is dependent on your listing presentation and pitch. From start to finish, your realtor listing presentation will showcase who you are and how you bring value to your clients. It should include key metrics…

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What is a real estate CRM and why is it important for your business?

As a real estate agent, there are many responsibilities to handle, including hosting open houses, closing deals, generating leads, and marketing your business. Customers play a significant role in all of these tasks. A real estate CRM, also known as…

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