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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Tools and Training

What Black Friday 2023 Means for Real Estate Agents

This year’s Black Friday has come and gone, but what it says about the economy and consumer spending has deeper meaning for real estate agents. Black Friday isn’t something that needs to be explained. You’ve undoubtedly taken advantage of it yourself in the past. But over the past few years, something has felt a bit […]

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Mindset

2 Gratitude Exercises to Change Your Life

There are two gratitude exercises so simple and so powerful that they could completely shift the course of your life. “Gratitude” can mean a number of different things depending on the context. It’s a specific feeling, a broad feeling, an expectation, a form of etiquette, and a cultural tradition. But did you know that practicing […]

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Blog Articles

I Give You 13 Strategies; You Pick What You’ve Been Missing

Over the first half of 2022, we’ve had some amazing guests revealing even more amazing strategies, and today I’m challenging you to start implementing what you’ve learned! I’ve rounded up 13 killer strategies that we’ve shared covering three categories… lead gen, conversion tools and skills, and mindset and health. Here’s how this will work: I’m […]

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What This Year’s Summit Means for Your Playbook (and Everyone Else’s Too)

We’re already in Q3, which means it is the time to do your self-audit and ask: What did I do that worked? What didn’t work? Is there anything I’m missing? Am I making my calls? How’s my social media? Are my presentations as strong as they can be? But here are three other questions I […]

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8 Tips for Controlling Your Life with Calendar Time Blocking

One of the most challenging aspects of being an independent real estate professional is being in control of your own time. For example, do you ever feel like you: Don’t know what to do first thing in the morning? Are overwhelmed and buried in paperwork? Spend too much time waiting for the phone to ring? […]

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Hiring a Transaction Coordinator: The Foundation of Growing Your Business

Congratulations! You’ve just gotten some deals under contract, and you have a lot to look forward to, such as hours of paperwork, setting appointments, coordinating with attorneys, lenders, inspectors… and… best of all, you’ll have no more deals lined up when you’re done. Sorry… I guess it’s hard to convey sarcasm in a blog. If […]

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Beyond the Resume: 5 Traits to Look for in Every Team Hire

If you’ve been paying attention, you know the importance of team building in today’s real estate environment. Where you’re going is always largely determined by who you’re going with, so no matter what role you’re hiring for, the people you choose matter. Whether you’re currently a team leader or looking to make those first hires, […]

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Your No. 1 Responsibility in a Shifting Market (Are You Doing This?)

Let’s just get down to the gritty question…. Are we in a housing correction? If you’ve been keeping up with This Week in Housing, you’ll already know the answer to this one. It’s NO! No, we are not in a housing correction! That last sentence right up there ^ is what today’s blog is all […]

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Success Leaves Clues: 8 Common Traits of Successful Agents

Last week at BluePrint, I was standing up on stage looking out over the room at so many of my clients and hundreds of the top producing people in real estate when something hit me… It was something I obviously already knew because I stake my life on it, but it was one of those […]

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6 Ways to Go on Vacation Without Your Business Burning Down

Summer is coming up! You and your family want to get away, but you’re afraid what will happen to your business if you step away for a week or two. And no one wants to be tethered to their cell phone throughout vacation. So, what’s the solution? I’ve got four tips to ensure your business […]

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4 Steps to Go from Sales to Service (and Get the Sale Every Time)

Have you ever been working with a client only to find out that you have different belief systems? I’m not talking about politics or religion – just that the information you’re trying to provide isn’t getting through because your client has heard different things from less trustworthy sources. If we want to be effective, we […]

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Using DiSC Profiles to Boost Your Conversion Skills

Since the dawn of civilization (I love when I get to start off like that), whenever people have talked about homes, they were talking about people. Real estate is a people business, maybe more so than any other type of sales. Whether we’re talking about managing your team or converting leads, it’s essential that we […]

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Advanced Video Production Tools for “Next Level” Videos on a Budget

The most important aspect of shooting video is delivering good real estate video content. Nothing else can possibly replace that. But once you have valuable information to deliver, the way you deliver it makes a huge difference in the way you are perceived. The professional quality of your content reflects the professional quality of service […]

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A 5 Point Marketing System for Geometric Growth, Pt.2

Welcome back! Last week we started talking about the 8 Drivers of Geometric Growth I’ll be discussing at BluePrint next month in Anaheim. More specifically, we’re focusing on the very first point, which I call the Five to Thrive marketing strategy. If you want to build your brand into a recession proof, lead generating machine, […]

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