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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Business Planning

7 Fundamentals of a WORKABLE Real Estate Business Plan

Your real estate business plan is your greatest predictor of success because when done correctly, it serves as your guide for the entire year. Let me show you how to bring more certainty to what you’re able to achieve in 2024. Our industry is shifting. With so much up in the air, nobody is exactly […]

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Listing and Selling

ChatGPT Prompts for Writing the Best Listing Descriptions

You don’t need to be Hemingway to write the best listing descriptions. You just need better ChatGPT prompts.  You’ve heard me preach over and over again that the mind is more powerful than matter, and believe it or not, this is even true when it comes to marketing your listings. The best listing descriptions are […]

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Blog Articles

Skip Quitter’s Day! 6 Ways to Always Get Back on Track

It’s the third week of January, and with that comes a heavy burden… It’s called Quitter’s Day. Some say it falls on the second Friday of January, while others say it comes on the 19th, but regardless of the exact date, studies show that 91% of people will abandon their New Year’s resolutions around this […]

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Inside Our First Stop on the Roadmap Tour

If you’ve ever been to one of my events before, you probably know that I like to do things big, with thousands of people from all levels of experience in massive rooms getting hyped up about the changes they’re about to make. But what I saw yesterday in Los Angeles on the first stop of […]

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10 Steps to Optimize YOU this Year

I want this year to be an extraordinary year for you. But it’s not just going to happen magically. You need intentionality. So I started jotting down some pointers to make it happen, and landed on 10 perfect steps to “optimize” YOU in the coming year. Ready? Let’s start…   Step 1: Prioritize the Personal […]

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Year-End Recap: Looking Back to Prepare Yourself for 2023

We’re just three days away from the start of the new year… How are you feeling about it? Are you ready? Honestly ask yourself, “Am I committed to prep my business for the new year and get the most out of 2023?” To help you enter the new year fully prepared, I’ve collected some of […]

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The Early 2023 Growth Checklist for Real Estate Agents

What would it take to completely change your life in 2023? Don’t say, “making more money.” And don’t say, “to get some help.” Let’s be a little more specific than that. Two weeks ago, we talked about figuring out what you really want out of life. If you took the time to write it down, […]

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My Big Plan for 2023

Can I get real with you? You may have heard me say that I truly believe I’m at my best when my back is to the wall and I’m thrust into “wartime general” mode. And right now, the real estate industry kinda feels like we’re under attack – high interest rates, decreasing demand, overall economic […]

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Decoding Desire: The First Step to Getting What You Really Want

“What do you want?” We hear that question in the “micro” sense all the time – sharing a drink with a friend, ordering food at a restaurant, someone wondering what birthday gift you might like… But when’s the last time you stopped and thought of it in the “macro” sense? As in… What do you […]

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How’s Your Mental Filter Shaping Your Future?

Is your mental filter serving you or distracting you?   It’s December again, the season for getting together with family and all those people you may have not seen in a while. A time for checking in and catching up with past clients and friends. And if we know what’s best for us, a time […]

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How to Practice Gratitude According to Science

What happens when you learn how to practice gratitude? This week is a time when families are getting together to express how much they have to be grateful for in their lives. It’s a beautiful thing, but it also serves to highlight just how rarely we set aside time to do this. As often as […]

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6 Things to Do Tomorrow (And Every Day) to Reclaim Your Life

How often do you find yourself feeling unfocused, stressed out, and overwhelmed by the number of things you need to do and end up working overtime to catch up? In all my years as a coach, I’ve heard too many agents tell me they believe that working around the clock like this is how someone […]

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Your Most Important Habit of 2023

What is your most important habit to guarantee success in 2023? Ask any professional in the field of personal development and they’ll tell you that there is no greater predictor of success than your habits. So, as we’re setting our goals and building out our business plans for 2023, we need to take a serious […]

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Clear Your Space; Clear Your Path

With the year we’ve just had, it’s understandable why anyone in this industry would be tired. But instead of slowing down, we know that now’s the time to be getting serious, crafting our business plans and putting in the work to have business lined up for the new year. Question is, where are you going […]

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