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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Team Building

Hiring a Real Estate Marketing Professional

Hire a professional marketer to free up time for appointments.  Two of the most important aspects of your business are appointments and marketing. They’re also two of the most time consuming. Between the technical knowledge and creative skills…

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Real Estate Blockchain

Ahead of the Curve: Real Estate Smart Contracts & Blockchain

Real Estate Smart Contracts & Blockchain Explained A major technological shift is underway. With the rise of blockchain technology and real estate smart contracts, savvy agents are finding themselves at a crossroads where innovation meets…

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Blog Articles

ChatGPT Prompts for Writing the Best Listing Descriptions

You don’t need to be Hemingway to write the best listing descriptions. You just need better ChatGPT prompts.  You’ve heard me preach over and over again that the mind is more powerful than matter, and believe it or not, this is even true when…

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5 Expert Tips to Maximize EVERY Campaign’s Potential

A movement has started in our industry. It’s a collective act of commitment formed around a comprehensive strategy to maximize every marketing campaign’s potential.  Bear with me for a second here… I swear this is going somewhere…

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TikTok for Real Estate Agents 101: Appeasing the Algorithm

Winning on TikTok for real estate agents starts in the same place as it does for anyone else – with the TikTok algorithm. TikTok for real estate agents is a divisive subject. A lot of agents still believe that the platform is populated by young…

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From Ideation to Implementation: Creating Massive Action

Creating massive action requires a shift from ideation to implementation. If you attended last week’s INSANELY AMAZING Success Summit, you have plenty of ideas for your business. But as you’ll likely remember, ideas won’t save you in this…

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Summit Insider 2023: The Path Forward Begins

For a long time now, I’ve known that Success Summit 2023 was going to be different.  20 years… That’s how long I’ve been hosting Summit, and it’s crazy to think about how far we’ve come. People I met all those years ago are still here…

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How to Set Financial Goals That SUPERCHARGE Your Wealth

Making money requires having an action plan. Keeping money requires knowing how to set financial goals. Let’s be real… The reason why thousands of real estate agents will descend on Success Summit in Dallas next week is one driving force… They…

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Conquer Decision Fatigue and Streamline Your Schedule

Decision fatigue is real. Are too many decisions slowing down your progress? Luckily there’s a better way to get things done – while still being your own boss. You might think that as someone running a business and your own life, the more…

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Prioritize Until It’s Painful

What you prioritize is what you get – and what you become. Consider this sentence: “There aren’t enough hours in the day to do everything I need to do.” What is the most important word in that sentence? Is it… Enough? Aren’t? Everything?…

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6 Real Estate Team Leader Qualities to Adopt

Let’s look at the team leader qualities that inspire people to want to follow you, work with you, and give you the best they have. What makes a great leader? As a real estate coach whose job is to help leaders refine not only their strategies but…

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5 Summit Sessions I CAN’T WAIT to See!

It’s the most wonderful time of the year again (for real estate agents)! My annual Success Summit is just weeks away!  And this is no normal Summit… This is our 20th anniversary, which means that even if you’ve been with us for all 20 years,…

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Real Estate Text Scripts for Grabbing Interest

Breaking the ice starts with a text. We make it easy with three effective real estate text scripts. There’s a lot to love about real estate text scripts. For starters, they’re short, simple, and take so little effort. But best of all, they…

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Free Goal Setting Template: Your Crucial Midyear Review

A goal setting template to refine your goals as we approach Q3. Tomorrow is the last day of the first half of 2023.  And if you’re like the majority of agents, it hasn’t gone the way you envisioned.  It’s time to check in and take stock of…

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