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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Sales Skills

4 Steps to Go from Sales to Service (and Get the Sale Every Time)

Have you ever been working with a client only to find out that you have different belief systems? I’m not talking about politics or religion – just that the information you’re trying to provide isn’t getting through because your client has heard different things from less trustworthy sources. If we want to be effective, we […]

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Sales Skills

Using DiSC Profiles to Boost Your Conversion Skills

Since the dawn of civilization (I love when I get to start off like that), whenever people have talked about homes, they were talking about people. Real estate is a people business, maybe more so than any other type of sales. Whether we’re talking about managing your team or converting leads, it’s essential that we […]

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Blog Articles

Why I’m Betting Big on the Future in Vegas This Week

I’m in Vegas this week with some of best agents in the business. I’m here for our annual Elite Retreat taking place at Mandalay Bay, where a few thousand dedicated professionals gather for a private training and networking event. (Plus a blowout party last night!) And despite everything going on in the world today… an […]

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Removing the Mystery from 2022 Business Planning

My alternate title for today’s blog was going to be “The Procrastinator’s Guide to 2022 Business Planning.” But I don’t want to call you out like that. Because look… I get it. I know how busy agents were in 2021. You were probably scrambling to get a buyer’s offer accepted or closing one last sale […]

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5 Action Items to Kickstart Your Success in 2022

I’ve got 5 ideas to share with you today. The only thing that ties them together is they are all things you should be doing early in 2022. Otherwise… …Some will help you stand out. …Others will keep you on track. …And doing all five will certainly kickstart your year into high gear. Let’s get […]

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4 Simple Hacks to Achieve MORE of Your Goals in 2022

It’s a new year full of new opportunities. I’m excited. Are you? With strong market conditions projected throughout the year, I see no reason why you can’t make 2022 your absolute best year ever. But it’s not going to happen by accident. You’ve got to make it happen and give yourself every possible advantage. That’s […]

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The Top 21 Most-Read Blogs of 2021

I’m bullish on 2022 and can’t wait to get started. But before we move forward, let’s take one last look back at the year that was 2021. Whether you’ve followed every word or only read the blog sporadically, I want to make sure you don’t miss these most-read blogs from throughout 2021. Let’s count it […]

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4 Life-Changing Objectives Within Reach in 2022

Thirty-two years of my life have been in the real estate industry. And in that whole time, right now is absolutely the single greatest financial opportunity for real estate professionals that I’ve ever seen. It’s an exciting time to be alive and in this industry! But as a coach, I’m also concerned. Namely for two […]

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The Top 10 Listing Lead Sources Every Real Estate Agent Should Consider

Every market has one or two agents who just seem to get every listing. Wouldn’t you love to approach those heavy hitters in your area and find out how they do it? To ask them point blank, “How are you getting so much business?” Well, lucky for me, I have access to lots of heavy […]

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Steps to Becoming a Successful Real Estate Agent

This is the time of year when everyone is dreaming about the goals they have for their business and life. I know that YOU probably have big goals of success for your real estate business … and you deserve it. But here’s the thing…most agents KNOW the level of success that they deserve, but aren’t […]

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5 Money-Saving Real Estate Tax Write-Offs Agents Might Overlook

Tell me if this sounds familiar… You’re approaching the end of a great year and suddenly it hits you – Uncle Sam is going to take a big bite out of your income come April 15. So what do you do? Many real estate agents begin scrambling to spend some money in search of some […]

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Your 2022 Business Plan: Where Massive Success Begins!

I’m bullish on 2022 – in case you hadn’t noticed. I’m predicting tons of opportunity for ambitious agents… But to fully capitalize on it, you can’t just “wing it” and hope for the best. You need a plan. And that’s what today’s blog is all about. I want you to download our 2022 Business Plan […]

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6 Career-Defining Options Every Agent Faces Today

If you don’t have a transaction coordinator, you ARE your transaction coordinator. Similarly, if you don’t have a social media specialist, you ARE your social media specialist. Same goes for your videographer, your IT specialist, your marketing coordinator, and so on. See where I’m going with this? As a real estate agent, the more roles […]

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Want a More Fulfilling Life? Practice Gratitude Every Day!

It’s Thanksgiving day, the one day a year we’re all willing to say what we’re grateful for. But what about those other 364 days? It’s time to normalize practicing gratitude on a daily basis. Personally, I make it part of my morning routine. Why? Because it makes me feel good. It starts my day on […]

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