Tom Ferry’s new real estate AI is a game-changer. When you think of real estate AI, you probably think of general AI tools like ChatGPT and Midjourney that agents can adapt for their own purposes. And those are all great. But until now, there has…

How to Get Expired Listings If you want to know how to get expired listings, the answer is simple… Contact them! It’s what they’ve been waiting for! Well ok, it’s not that simple, because it does require you to contact them in the right way,…

Want to learn how to get into luxury real estate? There’s this misconception that becoming a luxury real estate agent has to do with something other than skill, strategy, and ambition. Some agents think you either need to already need to be…

Eustress vs. Distress… What does it mean? When we talk about your health and the enjoyment of your life weighed against the stress required to run your own business, what we’re really talking about is eustress vs. distress. They’re two…

How to Hire a Real Estate Transaction Coordinator If you don’t have a transaction coordinator (some people call them a “transactional coordinator”), you’re probably familiar with this situation: Awesome! I just got some deals under contract,…

5 Questions to Know if Real Estate Geo Farming is Right for You Before we dive into any of the questions you need to ask yourself before starting your geo farm, let’s start off with WHY geo farming is so important… Simply put, geo farming is…

A How-To Guide to a Real Estate Listing Presentation The real estate listing presentation… The secret weapon of any successful listing agent.  It might just be the MOST IMPORTANT factor in your business. That’s because a real estate listing…

Addictions = Productivity Killers As a real estate agent or a professional in any business, there are four addictions that can zap your productivity, happiness, and ability to succeed. Last week, I hosted what might’ve been the most epic free real…

Tips for Pursuing Expired Listings as Lead Generation If you haven’t made expired listings a regular part of your lead generation, it’s worth asking why. Is it because you’re scared of getting rejected? Are you worried about letting them down?…

How to be a successful real estate agent today is different than it was even just a few years ago – in some ways. It’s a new world out there and sometimes it can feel like everything has turned upside-down and nothing is the same. New agents…

Studies show that when you know how to visualize and do it regularly, a new world opens to you – the world you want to build starting this year. Welcome to 2024! As we’ve been talking about, this will likely be a determining year for a lot of…

Dive into our Best of 2023 Content Recap! 2023 was a hard year for a lot of agents. For us, that meant it was important to step up our game and deliver more value than ever before. From mindset and inspiration to marketing and business strategies,…