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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Time Management

10 Time Management Tools Every Agent Needs

If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst…

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Online Marketing

Real Estate Google Ads: The Best Types for Fast-Converting Leads

Let’s talk lead gen. You know as well as I do that real estate Google Ads are a goldmine for ready-to-go, bottom-of-funnel leads… if you use them the right way. But here’s the problem—too many agents are just throwing money at Google Ads…

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Blog Articles

5 Key “How’s the Market?” Takeaways from the Oracle of Real Estate – #TomFerryShow

You absolutely need to watch the video above to get every “How’s the Market?” insight from the Oracle, Steve Harney, founder of Keeping Current Matters. In it, he… Breaks down the current state of the market Predicts the year to come: Home…

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Master Your Market Knowledge… And Make Good Things Happen!

When coaching member Lynn Hurley recently found herself with a listing that just wouldn’t sell, she turned to her coach for advice. “You’ve gotta know your market,” he advised her. Like many agents, Lynn considered herself knowledgeable…

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3 Ways to Update Your Real Estate Dialogues for a Changing Market

3 Ways to Update Your Real Estate Dialogues for a Changing Market You know what I love? I love that you – simply by being here to read this – are likely more serious about your business than 95% of the agents out there. You know it’s important…

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Two Minutes of Coaching That Can Mean Everything to Your 2019

I’m gonna make this short and to the point… It’s December. A new beginning is just a few weeks away… a fresh start. And in a changing market, it’s going to require a little more effort, a little more discipline, and a proven plan to…

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Video Creation Hacks from Real Estate Influencers

Real Estate Video Creation Hacks from the Industry’s Biggest Influencers For the second consecutive year, BombBomb has conducted a comprehensive analysis of how real estate professionals are using video. The result of their efforts is the…

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7 “Must Do” Actions for the New Normal Market

Some agents are feeling it. Some aren’t. Some are letting others convince them it’s happening. What about you… Has the shift hit you yet? From speaking with agents all over, here’s the general pattern I’ve observed: While sales of low-end…

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7 Secret Hacks to Make Your Goals More Attainable

Hacks to Meet Goals You’ve Set for Yourself So you set a goal… and then what? What do you do next? You’re all excited and you start working on it, and… as soon as that initial enthusiasm fizzles out, you fall off track? Sound familiar?…

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The Gift of the Shift!

Sometimes the simplest ideas are the most profound. Ever notice when you hear or read something that seems so simple, but it totally crystallizes a new way of thinking? Here’s why I bring it up: Last week I was asked to speak to a couple teams in…

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6 Steps to Make This Your #BestYearEver – #TomFerryShow

Volatility in the market doesn’t mean you need to lower your expectations. I’m a firm believer that this year will be full of opportunity and can be your absolute #BestYearEver. If you agree, I’ve got six steps that should form the foundation…

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3 Simple Rules for Highly Effective Role Plays

I know you’re busy. I know you have a million things on your plate. I also know you want to be the best salesperson you can be. That’s why, no matter how busy you are, it’s so critical to schedule practice time into your calendar. Role playing…

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Critical Sales Lessons from the Military Elite – #TomFerryShow

Happy Veterans Day to all those who served! To honor your service and sacrifice, I’m devoting this episode of the #TomFerryShow to all veterans. And I’ve got the perfect guest to do so… Bill Hart is the author of a fantastic book called…

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A Must-Read Resource for Any Video Marketer!

Have you put an additional emphasis on video in 2018… Or are you still struggling to step in front of the camera? No matter where you’re at with video marketing, there’s always more to learn. And there are few better educational resources than…

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