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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

A brand bible is the rulebook for the way you present your business to the world. Here are some tips on how to build your brand bi… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

7 Ways Top Agents Are Leveraging AI Right Now

In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
7 Ways Top Agents Are Leveraging AI Right Now

AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

In this episode of Growth Mode, Jimmy Mackin talks with Ken Pozek about the creator routines and testing behind Ken's $400M succes… Read More
Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

Explore the Podcast

How to Win Probate Listings & Network with Attorneys

How'd you like an extra 30+ listings a year? Tom Ferry and Paige Fingerhut Charnick will show you the best strategies for probate… Read More
How to Win Probate Listings & Network with Attorneys

How to Use 1031 Exchanges to Unlock More Listings

In this podcast episode, Tom talks with Russell Marsan about how to use 1031 exchanges to win more listings and skyrocket your GCI… Read More
How to Use 1031 Exchanges to Unlock More Listings

How to Market Today’s Headlines & Data into Listings

In this episode of the podcast, Tom Ferry talks with David Childers and Jimmy Mackin about the marketing that turns headlines into… Read More
How to Market Today’s Headlines & Data into Listings

Read the Latest

Agent Productivity & Balance

3 Steps to Setting Realistic Buyer Expectations in Today’s Ultra-Competitive Market

3 Steps to Setting Realistic Buyer Expectations in Today’s Ultra-Competitive Market. Learn more life and real estate tips fro… Read More
3 Steps to Setting Realistic Buyer Expectations in Today’s Ultra-Competitive Market
Agent Productivity & Balance

Q1 ’21 No More: Coaching You Through Your First Quarter Progress Report

Welcome to Q2. Three months of the new year have already flown by… …And the next nine aren’t likely to slow down.… Read More
Q1 ’21 No More: Coaching You Through Your First Quarter Progress Report
Agent Productivity & Balance

The Bifurcation of Today’s Agents & How to Move Forward Powerfully

Are you stuck or scaling? Let's talk about the bifurcation of today’s agents & how to move forward powerfully. Read More
The Bifurcation of Today’s Agents & How to Move Forward Powerfully
Marketing & Lead Generation

TEAM SPOTLIGHT: 5 Tips for Enhanced Team Strength (And Sanity) in a Crazy Market

By Debbie Holloway, Head of Team+ Coaching As Realtors, we’re used to the hustle and bustle of showing and listing property…… Read More
TEAM SPOTLIGHT: 5 Tips for Enhanced Team Strength (And Sanity) in a Crazy Market
Agent Productivity & Balance

The REAL Takeaway from the News of Zillow Buying ShowingTime

Peter Drucker told us many years ago: All business is innovation and marketing. We should know this. We should collectively s… Read More
The REAL Takeaway from the News of Zillow Buying ShowingTime
Agent Productivity & Balance

Why I’m Bringing Back BluePrint for 2021

I hope you’re seeing the same thing I am. As I talk with agents and brokers and industry heavyweights… As I see mortgage rate… Read More
Why I’m Bringing Back BluePrint for 2021
Marketing & Lead Generation

Why You (Too) Should Accept My 90-Day ‘Hour of Power’ Challenge

Imagine one hour where you have all of the power. I'm challenging age agents to step up their game and improve their lives wi… Read More
Why You (Too) Should Accept My 90-Day ‘Hour of Power’ Challenge
Marketing & Lead Generation

Five Simple Words to Get You Un-Stuck & Fuel Your Success

Sometimes we all have “one of those days.” Maybe you’re feeling unmotivated. Maybe you’re feeling stuck, not knowing what to… Read More
Five Simple Words to Get You Un-Stuck & Fuel Your Success
Marketing & Lead Generation

4 Ways to Conquer ‘Fear of Failure’ & Finally Fulfill Your Greatness

4 Ways to Conquer ‘Fear of Failure’ & Finally Fulfill Your Greatness. Get more success tips from #1 real estate coach Tom Fer… Read More
4 Ways to Conquer ‘Fear of Failure’ & Finally Fulfill Your Greatness