I’ve been getting a lot of questions and DMs from people who stepped up and have powered through 2020… only to hit a wall in the last couple weeks. It’s been a challenging year, no doubt about it. But it’s not time to slow down. It’s time…
Read More
FACT: YouTube ranks immediately behind Google as the world’s second-most trafficked website. ANALYSIS: You better have a good, strong presence on YouTube. QUESTION: Do you? – – – Well, do you? I hope so, but if not, Jason Pantana…
Read More
Want to know a market segment you should be pursuing for new listings, but probably aren’t? NOO! That wasn’t an over-dramatic, Darth Vader “no.” It was actually my answer to the question. Non-owner-occupieds account for 16 percent of all…
Read More
I talk with a lot of successful agents on a regular basis. And if I had to boil down what makes those people so successful, it’s not that they’re all insanely innovative and breaking new ground. It’s not that they figured out some marketing…
Read More
Imagine… A homeowner sees your signs in her neighborhood. Maybe she’s seen your ads in her mailbox on online. Then she decides to sell. If she doesn’t have an agent already in mind, what do you think is her next step? She’ll likely do her…
Read More
Maybe you experienced Summit with us last week… Maybe not… Doesn’t matter. At some point in your life, you’ve likely had information overload, where your head is swimming in a multitude of ideas – and as a result, you had no idea what to…
Read More
Whether you’re a social media power user or doing your best by dabbling, guessing and hoping, today’s #TomFerryShow is sure to up your game. I asked my own Social Media Manager Courtney Gracia to join me, and she brought the heat with 10 rules…
Read More
“Social media content” covers a lot of ground. The options are virtually unlimited for what to post, how much to post and when to post, and if it wasn’t your business on the line, it might not really matter that much. But that’s not the…
Read More