3 Critical Questions to Make 2021 Your #BestYearEver – #TomFerryShow

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Do you want to be more efficient in 2021?

Do you want to attract business more easily in 2021?

Do you want to sleep well at night in 2021 – and beyond – because your finances are in good shape?

If you answered a resounding YES to each of those, then today’s #TomFerryShow is for you!

I’ve got three questions you need to find the answers to that will make everything above come true.

Let’s jump in!

 

2021 #BestYearEver Question 1: How Are You Going to Scale Yourself in 2021?

Imagine you walk into your doctor’s office for an appointment. The front desk is unattended. You wait around a couple minutes and the doctor emerges from an examination room. She says, “Oh I’ll be with you in a couple minutes, I’m with a patient. In the meantime, please get your insurance information ready for me to review.” Then the phone rings and she answers it, and jumps on the computer quickly to email a records request to a colleague.

I don’t think I need to belabor this analogy… you get the point. You probably wouldn’t think too highly of a doctor who has no receptionist and no office staff, and instead handles all the “busy work” themselves.

Would you feel confident this person is at the top of his or her field?

Would you trust him/her?

And from a pure business perspective, wouldn’t you say they’re missing a huge opportunity to see more patients and make more money by wasting time on all the menial work that isn’t the best use of his or her time?

Now substitute yourself for that doctor.

Who do you need to hire so you can stop doing $15-20/hr. work and start focusing your full attention on tasks that are the highest and best use of your time?

Delegation and outsourcing are key to scaling your business.

Find the answer, make the hire(s), and seize this opportunity to grow your business.

 

Tom Ferry - Elevate

 

2021 #BestYearEver Question 2: What Will You Do to Put Your Brand on Steroids?

Let’s make 2021 the year you don’t have to chase every last new client.

Instead, it’s time to put your brand on steroids and attract more people to you…

More “Come list me” calls based on the trust you’ve built through powerful marketing.

Less competition from discounters and disruptors because people recognize the value you provide.

The question is… how will you do it? What will you do to put your brand on steroids?

There are plenty of options – direct mail to a geographic farm, billboards, online advertising, going all-in on video, the list goes on and on. It’s up to you to choose one (or the right mix), commit to it, and make things happen.

What will it be?

 

2021 #BestYearEver Question 3: Do You Have Enough Money Saved?

If so, great job!

If not, it’s time to answer two more questions and set two important goals:

  • How much debt do you want to pay off in 2021 and 2022?
  • How much money can you save in that time frame?

When you create clarity on those two questions and how you’re going to achieve your financial goals, you’ll be able to sleep much more peacefully at night.

 

2021 #BestYearEver Questions Recap

Answer question one to free yourself up to be as efficient as possible and maximize your income.

Answer question two to finally stop chasing business and start attracting it.

Answer question three to get yourself in gear and establish meaningful goals to pursue.

Then, get it all “up and visual” so you remind yourself every single day exactly what you’re committed to!

 

Commit to doing this by writing a comment below!

 



 

 

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