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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Time Management

10 Time Management Tools Every Agent Needs

If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst…

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Online Marketing

Real Estate Google Ads: The Best Types for Fast-Converting Leads

Let’s talk lead gen. You know as well as I do that real estate Google Ads are a goldmine for ready-to-go, bottom-of-funnel leads… if you use them the right way. But here’s the problem—too many agents are just throwing money at Google Ads…

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Blog Articles

Crafting the Perfect 2023 Real Estate Agent Business Plan

The Treasure Map that Demystifies the Months Ahead: Your 2023 Real Estate Agent Business Plan Here’s the deal… Without a written real estate agent business plan in place, you’re simply rolling the dice with your future. And I just can’t…

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Put Your Foot Down: What Will You No Longer Tolerate?

Put Your Foot Down and Decide What’s No Longer Serving You In most of my blog posts, we talk about things you should be doing, because growth comes from action. The more positive actions you take, the more you can achieve and the closer you’ll…

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Today’s Real Estate Scripts for Buyers: Questions You Need to Ask

Real Estate Scripts for Buyer Objections in The Current Market People often wonder about the best buyer real estate scripts in the current market. The reality is that it largely hinges on the present market conditions. At the moment, purchasing a…

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Be the Light in Uncertain Times: 6 Ways to Create Certainty as a Real Estate Agent

Let’s talk about how to create certainty as a real estate agent. “If you can’t create certainty, you’re dead in this environment.” Sounds harsh, doesn’t it? I said those words during an exclusive webinar with KCM’s David…

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My Challenge to Prepare for Your #BestYearEver

Let’s Make 2023 the #BestYearEver for Real Estate Agents! Want to finish 2022 strong and set yourself up for big things in 2023? As we cross into Q4 in a couple days, I hope you realize that most of the actions you’re taking today won’t be…

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3 Essentials for Your Best Real Estate Marketing Plan

It’s time to make your real estate marketing plan As we step forward, it’s time to start doing double duty. Not only do we need to refocus on our goals, but it’s essential to prepare for the future. Now is the time to start reviewing,…

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5 Proven Ways to Generate More Real Estate Listing Leads

Proven Methods to Get More Listing Leads Every agent wants to know how to generate more real estate leads, but if we could have our pick of any type of particular real estate leads, what would they be? I bet the answer is real estate listing leads,…

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Introducing Tom Ferry’s WhatToSay.ai, the Real Estate Technology of the Future

If you were with me at Summit, you might remember a very special segment where I announced my new artificial intelligence technology aimed at improving your sales and long-term relationships – Tom Ferry’s WhatToSay.ai. This one-of-a-kind AI gets…

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4 Questions You Must Answer Now About Your Real Estate Career Moves

When it comes to your real estate career, you’ve probably heard the saying, “It’s the rich and the rest.” And when we look at MLS data from 2021, it’s hard to deny that there’s some truth to it. When just 25% of all agents are handling…

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Rapid-Fire Highlights from Summit 2022

As you probably already know, Success Summit is always one of my FAVORITE weeks that I look forward to all year long. And this year, there’s a special kind of energy buzzing around the room – one of extreme determination that started before the…

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6 Tips for Following Up with Other Agents After an Event

One week to go! I cannot tell you how pumped I am to be seeing everyone at Summit in just 5 days! That’s one reason why I devoted last week’s blog to my top tips for networking with other agents for referrals. But this week, I want to jump ahead…

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10 Tips to Expand Your Real Estate Networking at In-Person Events

When it comes to real estate networking, it’s the perfect time to make friends, partners, and allies who could give you referrals down the road! Because real estate networking events aren’t just a place where agents are willing to share;…

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