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3 More Strategies to Beat the Disruptors at their Own Game – #TomFerryShow

A couple months back, I did a show about three positioning strategies to overcome the disruptors eating away at traditional market share. Today, I’m continuing that conversation with three MORE positioning strategies to help you do some disrupting of your own and stand out in a crowded marketplace. Let’s get right to it…   Positioning […]


Simple Solutions to 5 Common Real Estate Marketing Mistakes

Do you ever find yourself writing your blog or a social media post and wondering, “Am I doing this whole ‘content’ thing right?” You’re making the effort to create valuable content, yet maybe you’re not seeing the results you desire. It’s a common issue, even for some heavy hitters in the industry. Doing it “right” […]


3 Truths to Learn from the Millennial Mindset – #TomFerryShow

My guest on today’s #TomFerryShow grew up in the YouTube era. Iris Chen watched videos about topics she liked in her youth and eventually began creating them herself, which led to an opportunity to become Gary Vaynerchuk’s videographer. She’s since gone on to create Iris Rose & Co., a company geared toward helping entrepreneurs build […]


Tips & Tricks to Maximize Your Video Marketing – #TomFerryShow

When I got approached to be interviewed about The Power of Video Marketing, I knew the conversation would be packed full of valuable tips for today’s video-first marketing environment. So we shot it as a #TomFerryShow as well! And what resulted was 30+ minutes of powerful video tips and tricks. I’m focusing on some of the […]


3 Steps to Snap Out of “Survival Mode” – & More! – #TomFerryShow

On today’s #TomFerryShow, I answer some excellent agent questions about… Social media’s place in building your business (0:36) IGTV’s emerging role in marketing (1:15) The ideal real estate team size (2:22) Who makes more money: Solo agents or teams? (3:36) I encourage you to watch the full episode to get all the answers. Here on the […]


How to Capitalize on Today’s Review Economy – #TomFerryShow

Stop and think about this scenario for a second… A homeowner smack dab in the middle of your market is considering selling her home. Once that idea is in her head, what’s the next step in her process? If she doesn’t already have an agent who is “top of mind,” her next move is likely […]


Social Media Strategies for Maximum Engagement – #TomFerryShow

I get more questions about social media than virtually any other topic. Watch this entire episode of the #TomFerryShow for the greatest impact, while here on the blog I’m focusing on three social media strategies you must use. Let’s go… Social Media Strategy No. 1: Make Your Posts #stopworthy Think about your behavior when scrolling […]


How We Do It: Behind the Scenes of the #TomFerryShow

If you’ve been paying attention to the #TomFerryShow at all, you know I’m all-in on video. We’re in the video age, and it’s only getting bigger. Every #TomFerryShow we do on any topic related to video generates tons of comments and questions. In this episode, we strive to answer as many of those questions as possible […]


7 Takeaways from My Interview with Gary Vee – #TomFerryShow

If you’re at all familiar with Gary Vaynerchuk, you know he has a style and delivery all his own. So I strongly urge you to watch the entire episode above to get the full experience. Here in the blog, I’m breaking down “Golden Nuggets from Gary,” my top seven takeaways from our enlightening conversation.


My Answers to 9 Pressing Real Estate Questions – #TomFerryShow

Wow, I’m impressed! We recently used our social media channels to request your questions, and you people delivered in a big way! I received way too many questions to answer in one sitting, but I tackled nine of them here on this episode of the Tom Ferry Show. Be sure to watch the whole episode […]


Using Social Media Video to Grow your Business

The world is ever changing and with it we must change too. If you’re still stuck to your old ways of doing things and not using all the tools of technology available to you, this article is for you my friend! If door knocking is your biggest lead generator, good for you, but that’s not […]


How to Reach a Massive Audience with Digital Marketing – #TomFerryShow

Marketing Domination! Are you reaching a large enough audience with your marketing efforts?   In today’s episode I’m opening up my playbook and sharing the marketing strategy that fuels the success of the #TomFerryShow. After watching this episode one, two or even three times be sure to grab the slides at the bottom of this post.


How to Position Yourself on the Internet

  If you’ve been following my videos and articles, first of all, thank you, you know one thing is for sure about me: I’m always innovating, changing, and adjusting to stay as relevant as I can to make sure that I’m providing you the very best tools that are working today for Rockstar agents just […]


Social Media for Branding and Sales | REal Success Episode 14

For Episode #14 Bill Pipes interviews Christophe Choo and talks luxury real estate, video and social media. Christophe who specializes in the luxury markets of Los Angeles began his real estate career at 19 and since then has sold nearly 500 properties making him part of the top 1% of all brokers in the world […]


3 Questions All Successful Agents Ask Themselves

Real estate is a very competitive industry and the rate of success is very slim. So what separates the best from the rest? Here are 3 simple questions all successful real estate agents ask themselves to elevate their business to the top!


3 Ways To Re-Engage With Your Audience

By Coach Mark Johnson  It’s easy to get stuck doing the same marketing campaigns after a while. But think about it; are your marketing and branding efforts still effective? Maybe you need to make some adjustments to re-engage your audience.


Secrets to Selling 126 Homes – #TomFerryShow

We got the extraordinary Debbie Holloway in the house for this episode of the #TomFerryShow! For those who don’t know Debbie, she was a powerhouse agent and the last year before she sold her real estate practice, closed 180 transactions! Debbie is now a Tom Ferry Coach helping agents take their business to the next level! Make sure […]


5 Steps Every Real Estate Pro Needs to Build a Social Media Community

Social media has revolutionized the way we socialize, shop, and do business. Authority and credibility in life and real estate are no longer built simply on sheer numbers – having the most clients, the highest sales, the biggest market share. The thought leaders of today build their credibility in a social media community, as well.


How to Hire an Assistant

HELP, I NEED SOME ASSISTANCE! If time is money and you’re spending too much time on things that don’t have a direct correlation to cold hard cash then it may be time to hire an assistant. But…how do you know if NOW is the right time? Here’s a trick I’ve used many times when making […]


Getting Focused: Is Your Focus In The Right Place?

Most real estate agents work very hard to grow their businesses.  Yet so many find their work doesn’t yield more customers or a wider sphere of influence, despite their efforts, and they don’t understand why.  It’s a question we get a lot. The answer is often that the focus is in the wrong place.


Top 5 Apps Every Real Estate Pro Needs

  Brown paper packages tied up with strings, these are a few of my favorite…. Apps! Being in the heart of the technology capital of the world, Silicon Valley, it’s hard not to have a pulse on the popular apps being used in Real Estate. So for those of you wondering what cool apps are out […]