4 Steps to Get You into Massive Action After ‘Information Overload’ – #TomFerryShow

September 8, 2020

Maybe you experienced Summit with us last week…

Maybe not…

Doesn’t matter.

At some point in your life, you’ve likely had information overload, where your head is swimming in a multitude of ideas – and as a result, you had no idea what to do first.

Don’t worry. We’ve all been there.

I want to help you get past that, set your priorities, and get into massive action.

It’s simply a matter of asking yourself four important questions. Let’s look at ‘em!

Question 1: Knowing What Works, What Should I Do More Of?

Unless today’s show is your very first exposure to me, there’s a good chance you’ve heard me talk about the importance of tracking and measuring everything you do.

Which means you (and to a lesser extent, your coach) should know your business intimately. You should know what’s working well for you.

It might seem obvious to say, but when you know something is working, that’s a great opportunity to push it further to see what additional results you can squeeze out of this tactic or approach.

Have you maxed out everything that creates positive traction for you? Keep pushing!

Whatever you do, don’t get all excited about the new ideas and forget about what’s actually driving your business right now. Make sure to maintain what’s working currently anytime you add new strategies.

Question 2: Knowing What Works, What Should I Do Less Of?

There will always be some activities that the numbers just don’t support.

I’m not saying to immediately pull the plug, because you need to give every pillar or approach sufficient time to work.

At a certain point, though, it’s time to ask the tough question: Is it time to get rid of this approach? (All you new members who joined coaching at Summit: That’s a great topic to discuss with your coach, btw.)

In addition, think about all the tasks that are eating up time in your schedule that really aren’t “dollar productive” activities. Like Kris Weaver said at Summit, other people can scan documents just as effectively as you can. 😉 It’s time to delegate those tasks and free yourself up to create more opportunities for income.

Question 3: What Do I Need to Start Doing?

So now let’s jump into those brand-new ideas you’d never thought of until you went to Summit last week… or any new idea that comes your way.

Obviously, you can’t implement them all simultaneously. The trick is to prioritize them and narrow it down to two or three at a time. (A Do/Doing/Done board is a huge help for this purpose.)

Then, when it’s time to really figure out which ones you want to start, ask these three questions:

Will this help me sell more houses now?
Will this provide a better customer experience?
Will this save me time?

The more “yes” answers you get, the higher priority an idea should get.

Question 4: What Do I Need to Stop Doing?

This can be a difficult one because it’s really about breaking bad habits… those things you do because “that’s how I’ve always done it.”

Sometimes it takes some distance to really step back and recognize what you need to stop doing. You might not even realize the time wasters or productivity killers in your routine because you’re so used to them. Your coach is a good sounding board to help you figure this out.

Ultimately, it comes down to reviewing every aspect of your business and asking, “Is this helping me achieve my goals?”

I hope this four-question process helps you gain clarity and gets you into massive action. You’ve got four months to finish 2020 strong and set yourself up for amazing results in 2021!

Let me know what ideas you’ll implement and by when in the comments below.