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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Team Building

Boost Productivity with Task Delegation: Find, Train & Retain

As a real estate agent, there comes a point where you simply can’t do it all on your own. You’ve nailed down your systems, but the day-to-day grind of managing administrative tasks and client communication is consuming your time. This is where…

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Online Marketing

Build a Brand Bible & Develop a Marketing Plan

A Brand Bible Solidifies Your Personal Brand If you want people to see you as the go-to expert in your market, it starts with consistency — and that means building a brand bible. A solid branding bible isn’t just about your logo or colors….

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Blog Articles

Throwing an Unforgettable Client Appreciation Holiday Party

The holidays are coming up! That means NOW is the time to start planning your holiday client appreciation party. And today’s blog is here to help! No matter where you’re from or what you believe in, the end of the year is a time for being with…

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7 Fundamentals of a WORKABLE Real Estate Business Plan

Your real estate business plan is your greatest predictor of success… …because when done correctly, it serves as your guide for the entire year. Let me show you how to bring more certainty to what you can achieve. Our industry is going…

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ChatGPT Prompts for Writing the Best Listing Descriptions

You don’t need to be Hemingway to write the best listing descriptions. You just need better ChatGPT prompts.  You’ve heard me preach over and over again that the mind is more powerful than matter, and believe it or not, this is even true when…

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5 Expert Tips to Maximize EVERY Campaign’s Potential

A movement has started in our industry. It’s a collective act of commitment formed around a comprehensive strategy to maximize every marketing campaign’s potential.  Bear with me for a second here… I swear this is going somewhere…

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TikTok for Real Estate Agents 101: Appeasing the Algorithm

Winning on TikTok for real estate agents starts in the same place as it does for anyone else – with the TikTok algorithm. TikTok for real estate agents is a divisive subject. A lot of agents still believe that the platform is populated by young…

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From Ideation to Implementation: Creating Massive Action

Creating massive action requires a shift from ideation to implementation. If you attended last week’s INSANELY AMAZING Success Summit, you have plenty of ideas for your business. But as you’ll likely remember, ideas won’t save you in this…

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Summit Insider 2023: The Path Forward Begins

For a long time now, I’ve known that Success Summit 2023 was going to be different.  20 years… That’s how long I’ve been hosting Summit, and it’s crazy to think about how far we’ve come. People I met all those years ago are still here…

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How to Set Financial Goals That SUPERCHARGE Your Wealth

Making money requires having an action plan. Keeping money requires knowing how to set financial goals. Let’s be real… The reason why thousands of real estate agents will descend on Success Summit in Dallas next week is one driving force… They…

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Conquer Decision Fatigue and Streamline Your Schedule

Decision fatigue is real. Are too many decisions slowing down your progress? Luckily there’s a better way to get things done – while still being your own boss. You might think that as someone running a business and your own life, the more…

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Prioritize Until It’s Painful

What you prioritize is what you get – and what you become. Consider this sentence: “There aren’t enough hours in the day to do everything I need to do.” What is the most important word in that sentence? Is it… Enough? Aren’t? Everything?…

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6 Real Estate Team Leader Qualities to Adopt

Let’s look at the team leader qualities that inspire people to want to follow you, work with you, and give you the best they have. What makes a great leader? As a real estate coach whose job is to help leaders refine not only their strategies but…

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5 Summit Sessions I CAN’T WAIT to See!

It’s the most wonderful time of the year again (for real estate agents)! My annual Success Summit is just weeks away!  And this is no normal Summit… This is our 20th anniversary, which means that even if you’ve been with us for all 20 years,…

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