Someone Else Will – AKA How to Stop Giving Your Dreams Away

May 13, 2021 Appointment Setting

As a real estate professional, you have unlimited upside. There’s truly no ceiling on how much you can grow and what you can achieve.

Which allows you to dream big. Virtually anything you want is within your grasp.

Here’s the critical question, though… Are your actions aligned with your dreams? Are you actually doing the things that will allow you to achieve your goals?

Or are you letting other agents – your competitors – steal your bright future away from you?

I’ve said it a million times:

If you’re not making your calls…

If you’re not reaching out to past clients…

If you’re not initiating conversations…

If you’re not following up with leads…

If you’re not doing the things that generate business…

…Don’t worry! Someone else will!

I Really Want You to Think About This

I’m writing this blog specifically for those tiny moments of decision…

You know the ones. When you’ve got a busy day, you’re looking at your seemingly unending “To Do” list, and the thought creeps into your brain that says, “If I skip my calls – just today – I can get the rest of this stuff done. And I’ll do an extra hour of calls tomorrow.”

Sound familiar?

Every time you do that – every time you let your discipline break down – I’d contend you’re giving away a little bit of your dream.

Look, I know you’re busy and I know it’s tough.

But the best find a way to make it happen, day in and day out. Like clockwork.

I hope you think back to this blog the next time you’re facing one of those decisions.

>KEEP READING BELOW<<

Taking It a Step Further

Those little breakdowns in discipline may seem minor in the moment, but they add up to big differences in the long run.

Let’s extrapolate it out…

When you fail to do the things you need to be doing to generate more business, someone else will…

…Make that call.

…Get that client.

…Sell that house.

…Earn that commission.

…Gain recognition in the community.

…Get referrals for years.

…Grow their business.

…Invest their money.

…Increase their portfolio.

…Take amazing vacations.

…Send their kids to any college they want.

…Retire early.

Why not make that be you? Do you want to watch others achieve these milestones and achievements, or do you want them for yourself?

4 Ways to Get There

First of all, schedule everything. You know my mantra – if it’s not in your schedule, it doesn’t exist and it won’t happen.

Second, create some form of accountability around your most important behaviors:

Include your family and incentivize them for when you achieve your goals. Believe me, they’ll harp on you like crazy if it means getting something they want.
Team up with an office colleague as accountability partners.
Tell your broker and/or manager your ambitions and ask them to hold you accountable.
Get a coach.
Write a check to a political organization or party you’d never want to support, give it to a friend and tell them to mail it if you don’t follow through with your intended behaviors.

Third, remember this blog. In those decisive moments, make the difficult choice (“choose your hard”) and power through. Consistent action is what makes goals and dreams come true.

Fourth, make sure to delegate. You don’t need to be the one doing every last task in your business. Outsource what can be done without your direct involvement and make sure to stick to your HABU (Highest And Best Use of your time).

Do what others aren’t willing to do for five years… and do whatever you want the rest of your life.