Michael shares his story and experience working with Tom Ferry – Your Coach:

“I spent 31 years working at General Motors with senior level positions in Finance, Manufacturing, Engineering, Planning and Information Technology.
I realized I wanted to be the CEO of a customer focused, competitively intense, challenging business … Real Estate offers all of that and so much more!
So here I was, 55 years old and selling real estate. I was the listing agent on an over-priced listing in Siesta Key, Florida and another agent brought an offer. The buy side agent was only 23 years old. Through his approach he was able to salvage the deal.

When I asked him where/how he learned those techniques, he look and me, smiled, and shared coaching with Tom Ferry!

After I heard that, I KNEW I needed to sign up for coaching. It was a no-brainer. I jumped right in.
Before joining coaching, I was struggling and not obtaining very good results from my real estate efforts.
I didn’t have a good plan. Of course I had taken all of the mandatory training courses here in Florida but I soon learned that they were not designed to help us become successful agents!
At one point, I even considered dropping all of my real estate efforts entirely.
Now, EVERYTHING has changed.

Tom’s coaching program made an immediate difference and continues to do so today.

I am now getting ready to close out my second year in the program. As I was taught, I evaluate all of my real estate expenses every year to see if continued expenditures in each area makes sense. With regards to the coaching expense, that is a no-brainer.
There is nothing I spend money on that returns the value to my efforts as the coaching expense.

I’ve gone from a two agent operation to a full real estate company here in Longboat Key, Florida.

I now have six agents with two more on the way.  This would not have happened without the Tom Ferry Coaching Program.
Before Tom Ferry, I had closed 16 transactions for $6.7 million and $183,000 GCI.