Why are real estate scripts so important? Real estate scripts are misunderstood. They aren’t about making you sound like a cookie-cutter robot or not allowing you to be yourself. It’s exactly the opposite. They’re about giving you a…
Read MoreSix of the Best Real Estate Books Out There There are three things we need to work on cultivating more than anything else: focus, discipline, and inspiration. And there’s no better way to get all three than reading the best books for real estate…
Read MoreI love reading the comments on my blog articles or episodes of the #TomFerryShow. You know I do. But every once in a while, I’ll see a comment and I can’t help but shake my head. “Thanks Tom, but what if I’m a new agent?” Or “Great…
Read MoreKnowledge = confidence. Ignorance = fear. It’s not a difficult decision which one is better. Especially when your income is at stake. In this #TomFerryShow, I’m sharing five scripts every agent needs to know. These five scripts will provide the…
Read MorePicture this: Your boss, Walt Disney, sits just a few offices down the hall from your office. Think you’d feel some pressure? A constant need to be on your toes? To seek innovation constantly? To keep creativity flowing like the Mississippi River?…
Read MoreI know you. I know how you operate. You take pride in your work. You’re not about just doing the minimum. You love impressing your customers any chance you get. So I’m gonna challenge you. I’m sharing with you five ways to “wow” your…
Read MoreI want to take a little different tone today. This blog is a personal plea from me to you. It certainly won’t apply to everyone reading this… but maybe more of us than we’d like to admit. A recent situation with a friend illustrated this point…
Read MoreImagine if a deadly disease hit Earth with a devastation rate anywhere near the failure rate in real estate… People everywhere would live in complete, utter panic. EIGHTY-SEVEN percent. Think about that… 100 will start. 13 will survive!…
Read MoreLet’s say you decide to reward yourself after a great year by purchasing a speedy little sports car. But what if you didn’t know how to drive a manual transmission? (Or maybe you’re just a little rusty.) You wouldn’t “practice” on…
Read MoreWhat happens when you raise your confidence in sales situations? Lots of good things, that’s what: You get on the phone more. You follow up on leads more. You reach out to your database more. You engage people more in social situations. When you…
Read MoreThink about your competition for a second. Who do you think of? Is it that big company in town? Is it that one agent who seems to get every listing? Is it a manager who you believe is holding you back? Or just maybe… is it none of the above?…
Read MoreDo you hate the feeling of playing “catch up”? I know I do. It’s an awful feeling — you already have a million tasks to perform every day, but then in the back of your head you also know that BIG PICTURE changes are needed in your business…
Read MoreIt’s one of the questions I hear most from agents: “Tom, I’m currently doing A, B, C and D for lead generation. What should I do next?” First off, I love the ambition this question shows. But second — Whoa Nellie! Pump the brakes a little….
Read MoreWould you be willing to embrace boredom in exchange for achieving your goals? “Embrace boredom?” What’s that mean, Tom? It means doing mundane tasks day after day after day… Sounds exciting, huh? But here’s the promise: When you do them,…
Read More