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7 “Must Do” Actions for the New Normal Market

Some agents are feeling it. Some aren’t. Some are letting others convince them it’s happening. What about you… Has the shift hit you yet? From speaking with agents all over, here’s the general pattern I’ve observed: While sales of low-end and mid-range homes remain robust in most areas, the high-end is now experiencing a buyer’s […]


3 Simple Rules for Highly Effective Role Plays

I know you’re busy. I know you have a million things on your plate. I also know you want to be the best salesperson you can be. That’s why, no matter how busy you are, it’s so critical to schedule practice time into your calendar. Role playing should be part of your morning routine, day […]


6 Killer Tools to Stay Ahead of the Competition – #TomFerryShow

Saving time. Making more money. Connecting more meaningfully with your clients. Growing your business. Do these sound good? That’s what I thought. And that’s why I’m sharing six of my favorite business tools on this episode of the #TomFerryShow! Let’s go!   A Modern & Relevant Way to Keep in Touch with Your Database BombBomb Prompt […]


Sales & Growth Strategies with Tiffani Bova – #TomFerryShow

On Wednesday, August 8, Salesforce’s Global Customer Growth and Innovation Evangelist Tiffani Bova will take the stage as one of two keynote speakers at this year’s Success Summit in Anaheim. With that appearance still four weeks away, I wanted to give you a sneak peek of her wisdom into helping salespeople grow their businesses… …So I […]


20 Insanely Important Lessons for New Agents – #TomFerryShow

Anne Schreiber is on track to sell 100 homes in San Diego this year. Jeremy Cady is pacing toward 120 closed transactions between his two markets of Atlanta, GA and Jacksonville, FL. I recently had the opportunity to get these two Rockstar agents in the same room at the same time to pick their brains […]


Where Does Your Business Need Help Most?

Quick… rate your business in each of these 5 categories on a scale of 1-10: Marketing & Lead Generation Lead Conversion Productivity Hacks Teams Coaching & Acceleration In my 30+ years of working with real estate professionals, these five topics have repeatedly emerged as the most crucial to agents’ success. So… Where do you need […]


Five Scripts to Overcome the Most Common Objections in Real Estate

Can you remember a time when a potential client said something that completely stopped you in your tracks? You know what I’m talking about… Let’s say you meet with homeowners who were thinking of selling their home … and they ask you to cut your commission to 1% … what would you say?


Fearless Objection Handling – #TomFerryShow

As you are probably well aware, the failure rate for real estate agents is 87%. The reason for this failure? Lack of sales training and fear! Most people are afraid to handle sales objections and make the close, so they simply don’t. When you know how to answer objections they work to your advantage. Each […]


Top 10 Objections and the Scripts to Overcome Them

The truth hurts … So when I ask if you want to know a secret about sales, I have to warn you that you might not like the answer. It’s an important truth though, because once you know it you are much more likely to become a better salesperson. Here’s the secret – you’re supposed […]


Top 10 Objections and the Scripts to Overcome them

Overcoming objections and walking away with a YES is a skill every real estate professional must master. Top 10 Objections and the Proven Scripts to Overcome Them 1. I have a friend in the business who will give me a discount commission. Will you do the same? No…I would suggest working with your friend instead…(pause)…(Name), I’m […]