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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

A brand bible is the rulebook for the way you present your business to the world. Here are some tips on how to build your brand bi… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

In this blog, Tom Ferry gives you a goal setting template full of questions you need to ask to get yourself back into action. Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

In this episode of Growth Mode, Jimmy Mackin talks with Ken Pozek about the creator routines and testing behind Ken's $400M succes… Read More
Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

Zillow, Follow Up Boss, ChatGPT: How to Protect Your Clients and Build a Moat

In this Growth Mode podcast, Tom Ferry talks with Jason Pantana and Jimmy Mackin about Zillow, ChatGPT, and Follow Up Boss integra… Read More
Zillow, Follow Up Boss, ChatGPT: How to Protect Your Clients and Build a Moat

“I Need to Do Something Different”: The Playbook for Finding Hidden Markets

Tom Ferry and Jimmy Mackin break down the hidden market plays to run when nothing else is working, from investors to data segmenta… Read More
“I Need to Do Something Different”: The Playbook for Finding Hidden Markets

Explore the Podcast

How to Win Probate Listings & Network with Attorneys

How'd you like an extra 30+ listings a year? Tom Ferry and Paige Fingerhut Charnick will show you the best strategies for probate… Read More
How to Win Probate Listings & Network with Attorneys

How to Use 1031 Exchanges to Unlock More Listings

In this podcast episode, Tom talks with Russell Marsan about how to use 1031 exchanges to win more listings and skyrocket your GCI… Read More
How to Use 1031 Exchanges to Unlock More Listings

How to Market Today’s Headlines & Data into Listings

In this episode of the podcast, Tom Ferry talks with David Childers and Jimmy Mackin about the marketing that turns headlines into… Read More
How to Market Today’s Headlines & Data into Listings

Read the Latest

Marketing & Lead Generation

13 Ways to Maximize Your Next Open House – #TomFerryShow

13 Ways to Maximize Your Next Open House. Learn more from Tom Ferry. Read More
13 Ways to Maximize Your Next Open House – #TomFerryShow
Uncategorized

5 Questions Every Homeowner Wants Answered Before Choosing a Listing Agent

5 Questions Every Homeowner Wants Answered Before Choosing a Listing Agent. Get more real estate tips from #1 real estate coa… Read More
5 Questions Every Homeowner Wants Answered Before Choosing a Listing Agent
Sales & Listing Skills

4 Crucial Content Categories Every Agent Should Be Creating

4 Crucial Real Estate Content Categories Every Real Estate Agent Should Be Creating. Learn more life and real estate tips fro… Read More
4 Crucial Content Categories Every Agent Should Be Creating
Agent Productivity & Balance

How We Do It: Behind the Scenes of the #TomFerryShow

If you’ve been paying attention to the #TomFerryShow at all, you know I’m all-in on video. We’re in the video age, and it’s o… Read More
How We Do It: Behind the Scenes of the #TomFerryShow
Real Estate Mindset

Is Your Narrative “For You” or “Against You”?

“I suck at follow-up.” “I don’t deserve to make $1 million.” “It’s hard for me to get in shape.” “I just really like bad food… Read More
Is Your Narrative “For You” or “Against You”?
Real Estate Mindset

When Maxine Talks, You’d Be Wise to Listen

Last weekend I went to a birthday party. Not just any birthday party… …An 80th birthday party. …For one of the most vivacious… Read More
When Maxine Talks, You’d Be Wise to Listen
Marketing & Lead Generation

8 Questions from Agents. 8 Answers from Tom. – #TomFerryShow

On this #TomFerryShow, I’m answering agents’ questions! Here in the blog, I’ll break down a few of my most useful answers. Wa… Read More
8 Questions from Agents. 8 Answers from Tom. – #TomFerryShow
Marketing & Lead Generation

How to Maximize Accountability and Create the Results You Desire

Quick quiz: Which will get you to your fitness goal faster? Working out for 30 minutes 4 days a week. Working out for 30 minu… Read More
How to Maximize Accountability and Create the Results You Desire
Marketing & Lead Generation

7 Takeaways from My Interview with Gary Vee – #TomFerryShow

7 Takeaways from My Interview with Gary Vee. Get more real estate, marketing, and sales tips from #1 real estate coach Tom Fe… Read More
7 Takeaways from My Interview with Gary Vee – #TomFerryShow