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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Time Management

10 Time Management Tools Every Agent Needs

If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst…

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Online Marketing

Real Estate Google Ads: The Best Types for Fast-Converting Leads

Let’s talk lead gen. You know as well as I do that real estate Google Ads are a goldmine for ready-to-go, bottom-of-funnel leads… if you use them the right way. But here’s the problem—too many agents are just throwing money at Google Ads…

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Blog Articles

Be An Appointment Setting Machine – #TomFerryShow

4 Easy Steps to Getting More Appointments 1. Have an Appointment Setting Routine In order to get more appointments, you need to have a simple appointment setting routine. Start by asking yourself these three questions: • Why should this customer…

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Overcoming Your Excuses With These 3 Steps – #TomFerryShow Episode 72

Ask Yourself These 4 Very Important Questions 1. What do I need to be doing more of? Example: Following up with more clients, sending more emails, etc. 2. What do I need to be doing less of? Example: Less first time showings 3. What habits do I need…

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Member Spotlight: Steven & Robin Drew

Steven and Robin share their story and experience working with Tom Ferry – Your Coach: “Our involvement in Real Estate began in 2009. Robin was approached about doing property management and she built that up which led to sales.

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Time Management and the Power of Systems

Here’s the truth: The most successful people I know owe their consistent successes to learning and implementing systems–and then working those systems repeatedly. Systems shield you from becoming reactionary and allow you to act proactively….

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Member Spotlight: Maureen McCarthy

Maureen shares her story and experience working with Tom Ferry – Your Coach: “My real estate career began rather recently, in September 2012. I decided to go for it after my dear friend Sue Anne Valentine from Calgary encouraged me. In my first…

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5 Books To Maximize Productivity – Success

Read 5. Managing Oneself If Peter Drucker wrote it, you know it is good! This is a short read and will teach you how to be effective and productive in your business. Managing Oneself puts a different perspective on success, because it is up to you…

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The Winning Mindset of Top Producers – #TomFerryShow

Your Mind Think about your mind in terms of conscious and unconscious. The unconscious is sort of this “mind cloud” that remembers every thought, action, and everything you’ve experienced. Unfortunately, the unconscious mind doesn’t separate…

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Psychology – Your State of Mind

Check out this infographic and helpful tips below to learn more about how your psychology is connected to your income: Attitude Improving your attitude is easier than you might think! Here are a few key strategies to boost your attitude: Put a smile…

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Fearless Objection Handling – #TomFerryShow

6 Steps to Overcoming Objections 1. Get in the right state Your face and your physiology affect your mental state. 2. Start with agreement The language you use is important… Say things like “I can appreciate that…” or “I hear you…”…

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Member Spotlight: Billy Weathers

Billy shares his story and experience working with Tom Ferry – Your Coach: “I started in real estate 30 years ago as a young investor and then got into sales. I bought my first property, a duplex, while in college and rented out the side I…

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Q&A With Gary Vaynerchuk

As you are well aware, Facebook is one of the best places to spend your advertising dollars. Here are some things you should consider for your Facebook ads: Target specific audiences (e.g. High net worth, employed at a certain company, or based on a…

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How To Use Storytelling to Sell More Homes – #TomFerryShow

My good friend Laura Morton is a storytelling expert. She has written 54 books (20 of them are NY Times Bestsellers), and  we recently had an amazing conversation about storytelling. Laura says: Every great story must be: irresistible, memorable,…

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