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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Time Management

10 Time Management Tools Every Agent Needs

If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst…

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Online Marketing

Real Estate Google Ads: The Best Types for Fast-Converting Leads

Let’s talk lead gen. You know as well as I do that real estate Google Ads are a goldmine for ready-to-go, bottom-of-funnel leads… if you use them the right way. But here’s the problem—too many agents are just throwing money at Google Ads…

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Blog Articles

Breakdown to Breakthrough: Dealing with YOU Before Making Yourself Great

I want to take a little different tone today. This blog is a personal plea from me to you. It certainly won’t apply to everyone reading this… but maybe more of us than we’d like to admit. A recent situation with a friend illustrated this point…

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10 Reasons the Real Estate Agent Success Rate is Low

Reasons Why There’s a Low Real Estate Agent Success Rate If any other industry had numbers like this, people would panic. The real estate agent success rate is shockingly low: only 13 out of every 100 new agents will still be in business after…

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The Single Most Costly Mistake Agents Make with Real Estate Scripts

Let’s say you decide to reward yourself after a great year by purchasing a speedy little sports car. But what if you didn’t know how to drive a manual transmission? (Or maybe you’re just a little rusty.) You wouldn’t “practice” on…

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Two Proven Closes Every Pro Uses – #TomFerryShow

What happens when you raise your confidence in sales situations? Lots of good things, that’s what: You get on the phone more. You follow up on leads more. You reach out to your database more. You engage people more in social situations. When you…

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It’s YOU Against YOU!

Think about your competition for a second. Who do you think of? Is it that big company in town? Is it that one agent who seems to get every listing? Is it a manager who you believe is holding you back? Or just maybe… is it none of the above?…

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The First Step Toward Improved Lead Generation: Do More of What’s Working

It’s one of the questions I hear most from agents: “Tom, I’m currently doing A, B, C and D for lead generation. What should I do next?” First off, I love the ambition this question shows. But second — Whoa Nellie! Pump the brakes a little….

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Embracing Boredom Can Make You Successful – #TomFerryShow

Would you be willing to embrace boredom in exchange for achieving your goals? “Embrace boredom?” What’s that mean, Tom? It means doing mundane tasks day after day after day… Sounds exciting, huh? But here’s the promise: When you do them,…

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Are You Innovating FAST Enough? [Hint: You’re Not!] – #TomFerryShow

When industries change, those who adapt quickest are those who not only survive, but thrive. So here’s my question for you — are you willing to make changes that will virtually immunize you from the robots that are coming for your job? What if I…

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Book Excerpt: Be a Level 10 With No Apologies

My new book, Mindset, Model and Marketing, is now available. For this blog, I want to share an excerpt from the book PLUS THIS SPECIAL OFFER: Through August 31, you can buy the entire book in the Amazon Kindle Store for just 99 cents! Click here to…

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How to Adapt to Change and Execute New Ideas: An Interview with Cliff Stevenson – #TomFerryShow

In this week’s #TomFerryShow, I sit down with Calgary real estate leader Cliff Stevenson. He’s got a fascinating story and shares tons of great advice, so I hope you’ll watch the whole episode — or listen to it (don’t forget the podcast is…

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My Biggest Takeaways from Summit 2017

What an awesome week! I just wrapped up three-plus days with thousands of forward-thinking agents in Vegas for our annual Summit. Make sure to watch the wrap-up video above for a glimpse at what went down. Just about every conceivable topic was…

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My Answers to 9 Pressing Real Estate Questions – #TomFerryShow

Wow, I’m impressed! We recently used our social media channels to request your questions, and you people delivered in a big way! I received way too many questions to answer in one sitting, but I tackled nine of them here on this episode of the Tom…

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