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Whether you’re a social media power user or doing your best by dabbling, guessing and hoping, today’s #TomFerryShow is sure to up your game. I asked my own Social Media Manager Courtney Gracia to join me, and she brought the heat with 10 rules…

I celebrated a milestone birthday earlier this week by turning 50 years young. Crossing that half-century mark got me thinking I should take my own advice and share some of the most meaningful insights I’ve learned through my 50 years on the…

The Best Types of Content for Your Real Estate Social Media Marketing “Social media content” covers a lot of ground. From Instagram to TikTok for real estate, social media in real estate is the perfect outlet for marketing. The options are…

We all know demand for properties is a little crazy right now. Pocket listings, multiple offers, bidding wars, etc… So even when you find that “dream house” for a buyer, there’s no guarantee they’ll get it. And losing out is painful –…

Are you using Instagram Stories Ads as a way to promote yourself and your listings? It’s a great opportunity that many agents aren’t taking advantage of. As opposed to 85% of Facebook videos that are watched with the sound turned off, 60% of…

We all know one of those competitors who is able to make communication with his or her clients seem so smooth and effortless. Maybe they’re a natural… Or maybe they just know the secrets I want to share with you today. There’s a lot more to…

I’m so excited to have Gary Vaynerchuk returning as our Success Summit 2020 keynote speaker September 1-3. (Early Bird pricing will be gone soon… do you have your ticket?) I’m also excited I got some time with him recently to dig into some…

Tell me if this sounds familiar… You open the MLS to find a new listing from the “usual suspect” in your market… Or you drive down the street and there’s yet another new sign in a yard, and yep, it’s from that same agent… “HOW DO…

I challenge you to make the second half of 2020 the most productive six months you’ve ever had in real estate. Whaddaya say? I firmly believe that opportunity is out there for you. But it’s gonna take belief, commitment, accountability and…

Play along with me here… What happens when you don’t have a system for a certain task? …You have to think, which eats up costly time. …You have to come up with all the steps – and hope you don’t overlook anything. …And then you have to…

Tell me if this sounds familiar: You’re so-called “busy” all day… Replying to emails. Returning calls. Playing phone tag with an appraiser. And suddenly, it’s early evening and you say to yourself: “I didn’t get any of the things I…