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6 biggest mistakes managers make that can disempower agents 1. They don’t encourage their agents to set personal and professional goals. OR WORSE, the managers don’t have a list of goals for themselves. Coaching starts with having a goal! 2. They act like a manager, not a coach. Management as we know it died 11 years ago. Today it’s […]
1. “I’ve sold all my listings, have no prospects and no marketing budget, what should my course of action be?”- Bonnie Kessler Kaufman I would recommend you put in some sweat equity! Go knock on doors around your recent sales (which cost you nothing). Another thing to consider is calling your database and sharing your […]
Re-Engage Your Audience 1. Move from product focused to engagement focused thinking. Traditional marketing hinges on promoting products and their value to our markets by sharing Me, Me, Me based information in a controlled fashion. That’s the kiss of death in today’s world. Instead of creating product messages and then pushing them out to the world […]
Coaching Myths & Mysteries “Top agents have a coach to provide them with valuable insight and direction to help them get to the top of their market and stay there. So why doesn’t every agent have a coach? Most agents misunderstand the concept of coaching and have heard numerous myths about it.” Read more from […]
Knowing at the time that I would be spending almost all of my savings, I committed to coaching because YOU said that if you’re not signing up, it’s because “You’re in your own way and you need to get out of your way”. Later that day at lunch I borrowed that phrase when I was telling a […]