You never want to be the agent that just shows up to a listing presentation and wings it hoping to have the sellers say yes. You want to create a situation where there is trust and demonstrate your expertise that separates you from the competition so that you are nearly always guaranteed to win the listing. “In […]
There has never been a bigger need for leadership in the industry than right now. The broker role will never go away … there will always be a need for leadership. Year after year our surveys show that the more homes our top clients sell, the more important the leadership role is. If you need […]
First, the #1 reason real estate agents use a coach is to grow their business. Second, 90% of real estate agents who use coaching see an increase in their business of up to 200% or more! Do you want to become an unstoppable agent? Let me first ask you these broad, yet super important questions: […]
Not sure how to get started managing your money? We can help! Click HERE to request a complimentary coaching consultation with a Tom Ferry team member.
6 biggest mistakes managers make that can disempower agents 1. They don’t encourage their agents to set personal and professional goals. OR WORSE, the managers don’t have a list of goals for themselves. Coaching starts with having a goal! 2. They act like a manager, not a coach. Management as we know it died 11 years ago. Today it’s […]
1. “I’ve sold all my listings, have no prospects and no marketing budget, what should my course of action be?”- Bonnie Kessler Kaufman I would recommend you put in some sweat equity! Go knock on doors around your recent sales (which cost you nothing). Another thing to consider is calling your database and sharing your […]
Re-Engage Your Audience 1. Move from product focused to engagement focused thinking. Traditional marketing hinges on promoting products and their value to our markets by sharing Me, Me, Me based information in a controlled fashion. That’s the kiss of death in today’s world. Instead of creating product messages and then pushing them out to the world […]
Coaching Myths & Mysteries “Top agents have a coach to provide them with valuable insight and direction to help them get to the top of their market and stay there. So why doesn’t every agent have a coach? Most agents misunderstand the concept of coaching and have heard numerous myths about it.” Read more from […]