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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

A brand bible is the rulebook for the way you present your business to the world. Here are some tips on how to build your brand bi… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

7 Ways Top Agents Are Leveraging AI Right Now

In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
7 Ways Top Agents Are Leveraging AI Right Now

AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

In this episode of Growth Mode, Jimmy Mackin talks with Ken Pozek about the creator routines and testing behind Ken's $400M succes… Read More
Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

Explore the Podcast

How to Win Probate Listings & Network with Attorneys

How'd you like an extra 30+ listings a year? Tom Ferry and Paige Fingerhut Charnick will show you the best strategies for probate… Read More
How to Win Probate Listings & Network with Attorneys

How to Use 1031 Exchanges to Unlock More Listings

In this podcast episode, Tom talks with Russell Marsan about how to use 1031 exchanges to win more listings and skyrocket your GCI… Read More
How to Use 1031 Exchanges to Unlock More Listings

How to Market Today’s Headlines & Data into Listings

In this episode of the podcast, Tom Ferry talks with David Childers and Jimmy Mackin about the marketing that turns headlines into… Read More
How to Market Today’s Headlines & Data into Listings

Read the Latest

Agent Productivity & Balance

7 Steps to Better Health & Vitality

7 Steps to Better Health & Vitality. Get more real estate, marketing, and sales tips from #1 real estate coach Tom Ferry here… Read More
7 Steps to Better Health & Vitality
Marketing & Lead Generation

Your Q4 To-Do List: One Action to Take Right Now & Three Big-Picture Tasks! – #TomFerryShow

Every action you take in Q4 is compounded… not only does it impact how you finish this year, but also how you start the follo… Read More
Your Q4 To-Do List: One Action to Take Right Now & Three Big-Picture Tasks! – #TomFerryShow
Agent Productivity & Balance

One Huge, Actionable Takeaway from My Podcast with Ivy Zelman

I hope you listened to or watched yesterday’s podcast where I interviewed Ivy Zelman. Getting 45 minutes of Ivy’s expertise a… Read More
One Huge, Actionable Takeaway from My Podcast with Ivy Zelman
Marketing & Lead Generation

3 Actions to Finish 2020 Strong & Start 2021 On Fire! – #TomFerryShow

It’s not time to slow down, finish your year strong and set yourself up for a powerful start to the new year. Real estate suc… Read More
3 Actions to Finish 2020 Strong & Start 2021 On Fire! – #TomFerryShow
Agent Productivity & Balance

4 Ways to ‘Crush It’ on YouTube this Year – #TomFerryShow

4 Ways to ‘Crush It’ on YouTube. Get more real estate tips from #1 real estate coach Tom Ferry here. Read More
4 Ways to ‘Crush It’ on YouTube this Year – #TomFerryShow
Marketing & Lead Generation

The Sprint Starts Now: How to Finish 2020 Strong & Set Yourself Up for Success in 2021

You might not have heard a starting gun, but make no mistake about it… The race has begun. You’re in an all-out sprint to end… Read More
The Sprint Starts Now: How to Finish 2020 Strong & Set Yourself Up for Success in 2021
Agent Productivity & Balance

One ‘Uncomfortable’ Idea to Generate More Listings Now – #TomFerryShow

Want to know a market segment you should be pursuing for new listings, but probably aren’t? NOO! That wasn’t an over-dramatic… Read More
One ‘Uncomfortable’ Idea to Generate More Listings Now – #TomFerryShow
Agent Productivity & Balance

Looking Back to Move Forward: Reflections, Lessons & 10 Questions from a Crazy 180 Days

How much progress have you made over the last 180 days and what lessons can be learned? Here are 10 important questions to as… Read More
Looking Back to Move Forward: Reflections, Lessons & 10 Questions from a Crazy 180 Days
Agent Productivity & Balance

3 Steps to Overcome the Resistance to Making Your Calls – #TomFerryShow

3 Steps to Overcome the Resistance to Making Your Calls. Learn more life and real estate tips from #1 real estate coach Tom F… Read More
3 Steps to Overcome the Resistance to Making Your Calls – #TomFerryShow