The way I see it, there are two truths at play in today’s market: The demand for housing means there’s tons of opportunity for enterprising agents. The lack of inventory means it’s tough out there for those who are getting lost in the crowd….

New Agent Tips and Advice on How to Get into Real Estate Being a new real estate agent can be scary. You’re in a new world. You’re not receiving a salary. Real estate school barely taught you anything relevant to actually achieving success in…

The curse of knowledge is a hindsight bias, likened to an intellectual form of monolingualism. By using insider colloquialism, an orator is perceived as insensitively obtuse and alienating towards their audience. Well, that’s that! Good job, me!…

In this guide, we’ll go over how to ask for real estate referrals, so you can gain more leads and close more deals. You’ll also find a selection of referral scripts for real estate, so you can grow your network and expand your business. Use…

If you’ve been keeping up with This Week in Marketing (which you should be!), you’ll remember that a few weeks ago, Jason Pantana talked about Pinterest as one of the best underutilized marketing channels for real estate agents. As Jason said,…

Here we are again! 25% through 2022… Remember those goals you set a few months ago? How are they looking? Regardless of how you’ve been doing so far, the fact that you’re even reading these words means that you’re on a better course than…

Whether you’re a brand-new realtor with a fresh license or a seasoned professional ready to grow your team, one thing is for sure – you need to incorporate a good real estate lead generation process into your real estate marketing strategy. Like…

87% of Real Estate Agents Fail. Here’s Why. While the real estate agent failure rate may seem shocking to some, it’s the stark reality of the industry. However, this doesn’t mean you should give up before you get started. Below, we’ll…