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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Mindset

What is Eustress? The Better Stress

Eustress vs. Distress… What does it mean? When we talk about your health and the enjoyment of your life weighed against the stress required to run your own business, what we’re really talking about is eustress vs. distress. They’re two…

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Team Building

How to Hire a Real Estate Transaction Coordinator

How to Hire a Real Estate Transaction Coordinator If you don’t have a transaction coordinator (some people call them a “transactional coordinator”), you’re probably familiar with this situation: Awesome! I just got some deals under contract,…

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Blog Articles

3 Proven Marketing Strategies For Growth – #TomFerryShow Episode 71

Marketing Lead Generation Ideas 1. Market to Your Database Send them weekly or monthly emails Create or curate content Send birthday, anniversary, and other cards as relationship management touch points. 2. Market to Your Geographic Farm 2-3 mailers…

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Member Spotlight: Maureen McCarthy

Maureen shares her story and experience working with Tom Ferry – Your Coach: “My real estate career began rather recently, in September 2012. I decided to go for it after my dear friend Sue Anne Valentine from Calgary encouraged me. In my first…

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5 Books To Maximize Productivity – Success

Read 5. Managing Oneself If Peter Drucker wrote it, you know it is good! This is a short read and will teach you how to be effective and productive in your business. Managing Oneself puts a different perspective on success, because it is up to you…

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The Winning Mindset of Top Producers – #TomFerryShow

Your Mind Think about your mind in terms of conscious and unconscious. The unconscious is sort of this “mind cloud” that remembers every thought, action, and everything you’ve experienced. Unfortunately, the unconscious mind doesn’t separate…

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Psychology – Your State of Mind

Check out this infographic and helpful tips below to learn more about how your psychology is connected to your income: Attitude Improving your attitude is easier than you might think! Here are a few key strategies to boost your attitude: Put a smile…

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Fearless Objection Handling – #TomFerryShow

6 Steps to Overcoming Objections 1. Get in the right state Your face and your physiology affect your mental state. 2. Start with agreement The language you use is important… Say things like “I can appreciate that…” or “I hear you…”…

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Member Spotlight: Billy Weathers

Billy shares his story and experience working with Tom Ferry – Your Coach: “I started in real estate 30 years ago as a young investor and then got into sales. I bought my first property, a duplex, while in college and rented out the side I…

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Q&A With Gary Vaynerchuk

As you are well aware, Facebook is one of the best places to spend your advertising dollars. Here are some things you should consider for your Facebook ads: Target specific audiences (e.g. High net worth, employed at a certain company, or based on a…

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How To Use Storytelling to Sell More Homes – #TomFerryShow

My good friend Laura Morton is a storytelling expert. She has written 54 books (20 of them are NY Times Bestsellers), and  we recently had an amazing conversation about storytelling. Laura says: Every great story must be: irresistible, memorable,…

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4 Ways to Avoid the Summer Slump – #TomFerryShow

Four Summer Slump Busters 1. Set a June through September 1st goal. Make sure you plan out the following: Days you will work Hours of Power Number of Appointments Listings Taken Listings Sold Buyers Sold Ask yourself: How much money do I want to…

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How to Get the Most Out of Your Facebook Business Page

With Facebook, you can strategically target your ads to reach: Age Ranges Income Segments Specific Neighborhoods & Zip Codes Buzz Sumo recently analyzed the data on over 1 billion Facebook posts to determine the factors that will make your posts…

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How To Take Responsibility for Feeling Good – #TomFerryShow

I acknowledge that we are all busy, have obstacles to overcome, and it takes work to reach that next level of success. This isn’t a quick fix but it will absolutely be a great first step in the right direction. The best way to free yourself of…

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