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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Team Building

Hiring a Real Estate Marketing Professional

Hire a professional marketer to free up time for appointments.  Two of the most important aspects of your business are appointments and marketing. They’re also two of the most time consuming. Between the technical knowledge and creative skills…

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Real Estate Blockchain

Ahead of the Curve: Real Estate Smart Contracts & Blockchain

Real Estate Smart Contracts & Blockchain Explained A major technological shift is underway. With the rise of blockchain technology and real estate smart contracts, savvy agents are finding themselves at a crossroads where innovation meets…

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Blog Articles

Happy New Year: It’s 2022 Business Planning Time!

Ever see one of those time-lapse videos of a seed sprouting and growing into a plant? It’s fascinating because it’s one of the only times we get to visually witness growth taking place with our own eyes. Why do I bring it up? Because growth…

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4 Healthy Tips to Help Real Estate Agents Maximize Productivity & Eliminate Stress

Here’s a quick recap of the last 20 months… Start. Stop. Start again. Go. Go. Go! Never slow down! 2020 started with a bang, the market was hot, then Covid introduced tons of tragedy, fear and uncertainty… and pretty much brought real…

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The Selfish Behavior That Is Killing Agent Productivity

Being a coach means playing lots of different roles – teacher, mentor, motivator, accountability partner. And sometimes, psychologist-slash truth-teller. In other words, sometimes I’ve got to cut through the BS and call people on the stories…

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Real Estate Team Building Basics: 5 Critical Questions You Must Answer to Grow Your ‘Dream Team’

A lot of people have been reaching out to me for advice on team building recently. It makes total sense… right now is a great time to capitalize on robust market conditions and scale your business. And as I’ve been saying for years, teams…

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12 Defining Traits that Separate Real Estate ‘Professionals’ from Real Estate ‘Hobbyists’

Are you all in? Or are you just sorta dabbling in real estate, hoping for what you’ve heard is quick, easy money? Both of these personas exist in our industry. But only one has longevity… the real “professionals” will always outlast the…

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Keynote Speaker Seth Godin… And 9 More Reasons Why Success Summit 2021 is a No-Brainer to Attend

Few people – if any – have influenced my perspective on marketing more than the one and only Seth Godin. He’s written a bunch of great books. (I actually own two prized copies of his epic 17-pound release.) His blog is legendary. He’s…

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5 Ways to Capitalize on Your Peak Earning Years (Hint: I’m Talking About Right Now!)

Who remembers “The Decision” in 2010 when a 25-year-old LeBron James warranted an hour-long live TV special to announce that he was “taking his talents to South Beach”? Why was it such a big deal? Because at 25 and already a two-time league…

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3 Problems Every Real Estate Agent Must Solve to Dominate Their Marketplace

I’ve often said your role as a real estate professional is to solve problems for a profit. The agents who are figuring out how to solve today’s problems are killin’ it… And those who aren’t putting in that effort are, well, struggling….

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The Consumer Deserves Better. Here’s What YOU Can Do About It…

Are you the best agent in your market? Most agents I talk to would say yes, they are. And it’s not an ego thing. It’s the pride they take in their work that pushes them to provide better service than other agents. I’d go so far to say that in…

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I’m Headed Out on a Summer Tour – And You’re Invited Free!

You ever notice your computer or phone acting a little sluggish? What do you do? A quick reboot usually does the trick, getting it right back to top performance. After almost a year and a half of pandemic-caused disruption, I think lots of real…

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21 Important Questions to Answer Halfway Through 2021

Today marks the beginning of the second half of the year. A lot has happened already in 2021… The U.S. market continued its frantic pace with strong buyer demand and low listing inventory. We’ve emerged from pandemic rituals and mostly…

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3 Top Takeaways from the Extraordinary Mel Robbins at BluePrint

Most of the time at our events, I’m on stage and I’m the teacher. Which I love. But I also love the role reversal when I’m able to become the student while our keynote speakers hit the stage. And that’s exactly what happened at our recent…

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