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Building a Perfect Annual Database Marketing Plan

What is your best possible source for generating business? I’ve been saying for a long while that it’s your database and sphere of influence, and a new report from the Nation Association of Realtors seems to prove that I’ve been right all…

Build Your Brand and Generate Referrals Using Authentic Video

What does it take to successfully build your brand and generate referrals using social media video? It does take time, but when you do it the right way, it doesn’t have to take a lot of stress. Video should be fun, collaborative, and a personal…

I Give You 13 Strategies; You Pick What You’ve Been Missing

Over the first half of 2022, we’ve had some amazing guests revealing even more amazing strategies, and today I’m challenging you to start implementing what you’ve learned! I’ve rounded up 13 killer strategies that we’ve shared covering…

The 3 Ps of Engagement for Social Media Marketing

So, you’ve made a great video, posted it to social, and it’s gotten some views. That’s great, right?! Well… not so fast. How is the engagement on that post? Are people liking, subscribing, and commenting? Because if not, that post is dead in…

Why ‘Scoreboarding’ Real Estate Metrics is Critical to Your Success

Why Scoreboarding Real Estate Metrics Matters Picture this: You buy a ticket to an NBA game—let’s say a Lakers game at Staples Center. After battling traffic, paying $40 for parking, and grabbing some snacks, you finally settle into your seat….