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Building a Perfect Annual Database Marketing Plan

What is your best possible source for generating business? I’ve been saying for a long while that it’s your database and sphere of influence, and a new report from the Nation Association of Realtors seems to prove that I’ve been right all along!

Yes, your database and SOI are incredibly important… But how do you effectively market effectively to them over time? You need to have a PLAN. And a plan is exactly what Jason Pantana is going to give you. He’s going to tell you exactly what kind of database marketing you need to be doing on a daily, weekly, monthly, quarterly, semi-annual, and annual basis.

You’re not going to want to miss Jason’s brilliant advice on database marketing, so make sure you watch or listen, now!

In this episode on database marketing, we discuss…

0:00 – Introduction

3:55 – Daily: Social media

5:23 – 3 steps of social media

7:13 – Weekly: Email

9:12 – Monthly: Print

11:35 – Quarterly: Personal touch

13:10 – Semi-annually: Events

14:28 – Annually: Comparative Market Analysis update

15:55 – Ongoing: Google

18:04 – Reach out to Jason!