It’s safe to say many homeowners today are operating by the expression, “A bird in the hand is better than two in the bush.” In other words, they’re content having a place to call “home” during these crazy times even if they’d prefer to move somewhere else. With so much being made of the low-inventory […]

Every speaking engagement… Every “Ask Me Anything”… Every coaching session I conduct… Every article, every discussion… …I’m hearing the same thing: “How and where can I get listings today?” It’s a real dilemma. U.S. inventory is down 42% since this time one year ago. If you’re wondering how to get more listings, you’re in the […]

Let’s break down some numbers really quick… There are somewhere around 1.5 million licensed agents in the U.S. But of those, only 57% have actually transacted a deal this year. So there’s approximately 850,000 agents handling this crazy market we’re in right now. And as I look out on everything going on, I can’t help […]

By Debbie Holloway, Head of Team+ Coaching As Realtors, we’re used to the hustle and bustle of showing and listing property… Negotiating offers, attending inspections, and closings… Cheers and hugs for our clients upon the successful closing… The prep of an Open House, greeting potential buyers, seeing the emotion on their face when they’ve found […]

Peter Drucker told us many years ago: All business is innovation and marketing. We should know this. We should collectively strive for this. Yet what do we see when someone innovates to provide a better customer experience in real estate? Outrage. Fear. Consternation. Condemnation. If you felt any of those emotions when you heard the […]

Things change in this industry all the time. But since at least 2009, I’ve stuck with a script I feel is the best response to the question you probably hear five times a day, if not more: “How’s the market?” (Want proof? Check out this babyface.) But that was then. This is now. A few […]

I hope you’re seeing the same thing I am. As I talk with agents and brokers and industry heavyweights… As I see mortgage rates at or near all-time lows… When I hear the stories about the incredible demand for housing right now… …I see nothing but tremendous opportunity in the marketplace for 2021. And that’s […]

One thing about my role as a coach is I love to see improvement. So if someone reveals a weakness to me, I’m not gonna just “let it go.” I’m going to confront them and challenge them to make things better. Such was the case recently with one of the Rockstar team leaders in our […]