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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Time Management

10 Time Management Tools Every Agent Needs

If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst…

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Online Marketing

Real Estate Google Ads: The Best Types for Fast-Converting Leads

Let’s talk lead gen. You know as well as I do that real estate Google Ads are a goldmine for ready-to-go, bottom-of-funnel leads… if you use them the right way. But here’s the problem—too many agents are just throwing money at Google Ads…

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Blog Articles

Understanding Door Knocking in Real Estate

Unlocking the Power of Door Knocking in Real Estate In the fast-paced world of real estate, where digital communication, real estate Instagram reels, and agent YouTube channels often take center stage, door-knocking emerges as a timeless strategy…

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What is a Business Plan? Your Key to Success!

What is Real Estate Business Plan? Every successful business starts with a plan, and your career as a real estate agent is no exception. A well-crafted business plan can help you set measurable goals, keep you focused, and guide you toward success….

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5 Real Estate Agent Mistakes to Avoid

Real Estate Mistakes to Avoid When Starting Your Career New agent, rookie, newbie, upstart… whatever you want to call yourself, you just finished your real estate education and you’re in an all-new world. You feel all alone… and desperate to…

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What is a Real Estate Coach?

Discover How a Real Estate Coach Can Unlock Your Potential As a real estate agent, you have a significant impact on the lives of people around you. Your clients trust you to guide them through one of the most significant transactions in their lives….

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How to Run a Meeting: 10 Tips for Better Team Meetings

How to Run a Team Meeting Your Agents Will Look Forward To If your agents sigh before you run a meeting with your real estate team, there’s a problem. A good team meeting should be something they look forward to…not dread. Team meetings are…

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7 Questions to Define Your Personal Branding

How to Define Your Personal Branding Personal branding is no longer optional for real estate agents who want to stand out and attract the right clients. Your personal brand shapes how you are perceived, builds trust from the first interaction, and…

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Mindset Training & More: How One Agent 10X’d His Business in 3 Years

What can mindset training, personal guidance, and advanced lead gen strategies do to transform a real estate agent? Dwayne Pano has big dreams. A coaching member and upstart Houston agent, his vision board includes a goal of buying each of his three…

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The Best Apps & Software for Real Estate Agents

Real Estate Software and Apps for Every Need When looking at the best apps for real estate agents to use in their business technology arsenal, it’s tough to make a definitive list. There are so many different uses, factors, nuances, and features…

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Building a Real Estate Team: Everything You Need To Know

All About Real Estate Teams The real estate market is always changing, and there is one trend that continues to be getting stronger every year. Team hires are the future of the industry. And the future is now! Total team domination is one of the…

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Ways to Master Your Real Estate Listing Presentation

How to Improve Your Listing Presentation As a real estate agent, your success is dependent on your listing presentation and pitch. From start to finish, your realtor listing presentation will showcase who you are and how you bring value to your…

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The NAR Lawsuit: Where Do We Go from Here?

The NAR Lawsuit against agent commissions is now a class action. Buyside might be going bye-bye, and people are scared. But what can you do about it? If you’re nervous about the NAR lawsuit, it’s hard to blame you…

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20 Questions for Your Q1 Business Plan Review

The end of Q1 is the ideal time for a business plan review. So how do you even review a business plan? You’ve heard me say before that having a business plan is an absolutely essential part of getting to where you want to be in life. But no matter…

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