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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

A brand bible is the rulebook for the way you present your business to the world. Here are some tips on how to build your brand bi… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

7 Ways Top Agents Are Leveraging AI Right Now

In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
7 Ways Top Agents Are Leveraging AI Right Now

AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

In this episode of Growth Mode, Jimmy Mackin talks with Ken Pozek about the creator routines and testing behind Ken's $400M succes… Read More
Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

Explore the Podcast

How to Win Probate Listings & Network with Attorneys

How'd you like an extra 30+ listings a year? Tom Ferry and Paige Fingerhut Charnick will show you the best strategies for probate… Read More
How to Win Probate Listings & Network with Attorneys

How to Use 1031 Exchanges to Unlock More Listings

In this podcast episode, Tom talks with Russell Marsan about how to use 1031 exchanges to win more listings and skyrocket your GCI… Read More
How to Use 1031 Exchanges to Unlock More Listings

How to Market Today’s Headlines & Data into Listings

In this episode of the podcast, Tom Ferry talks with David Childers and Jimmy Mackin about the marketing that turns headlines into… Read More
How to Market Today’s Headlines & Data into Listings

Read the Latest

Sales & Listing Skills

A Post-Settlement Real Estate World: Open Houses & Scripts for Success

Navigate new NAR settlement rules with effective open houses to build trust, generate leads, and secure agreements for post-s… Read More
A Post-Settlement Real Estate World: Open Houses & Scripts for Success
Real Estate Business Strategy

How to Set Financial Goals and Build Lasting Wealth

In this blog, Tom Ferry shows real estate agents how to set financial goals to get into the 5% of people who create generatio… Read More
How to Set Financial Goals and Build Lasting Wealth
Real Estate Mindset

Decision Fatigue: How to Overcome Mental Burnout and Maximize Productivity

In this blog, Tom Ferry talks about how to eliminate decision fatigue by streamlining your schedule to only make important de… Read More
Decision Fatigue: How to Overcome Mental Burnout and Maximize Productivity
Agent Productivity & Balance

Top Real Estate Agent Challenges and How to Solve Them

There are three real estate agent challenges every agent must solve to dominate their marketplace. Learn more from Tom Ferry! Read More
Top Real Estate Agent Challenges and How to Solve Them
Marketing & Lead Generation

Hiring a Real Estate Marketing Professional

In this blog, Tom Ferry shows you the steps for hiring a real estate marketing professional who can take your business to the… Read More
Hiring a Real Estate Marketing Professional
Agent Productivity & Balance

Ahead of the Curve: Real Estate Smart Contracts & Blockchain

Tom Ferry shows agents how real estate blockchain technology and real estate smart contracts are an advantage for agents on t… Read More
Ahead of the Curve: Real Estate Smart Contracts & Blockchain
Agent Productivity & Balance

Starting & Maintaining Your Self-Improvement Journey

In this blog, Tom Ferry shows real estate agents how to approach a life-change self-improvement journey and some of the habit… Read More
Starting & Maintaining Your Self-Improvement Journey
Marketing & Lead Generation

Writing Real Estate Marketing Emails That Win Trust

In this blog, Tom Ferry shows you how to write real estate marketing emails that build trust and encourage your audience to t… Read More
Writing Real Estate Marketing Emails That Win Trust
Agent Productivity & Balance

How to Avoid Burnout and Stay Energized in Real Estate

Trying to learn how to avoid burnout in real estate? Here are 7 simple ways for agents to avoid burnout. Learn more! Read More
How to Avoid Burnout and Stay Energized in Real Estate