The Ultimate
Real Estate Blog
by Tom Ferry
10 Time Management Tools Every Agent Needs
Discover 10 time management tools and apps to help real estate agents stay on track, get more done, and create focus on what matte…
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Real Estate Business Strategy 
Marketing & Lead Generation 
Sales & Listing Skills 
Agent Productivity & Balance 
Success Coaching Tips for Agents 
Real Estate Mindset 
Team Building & Leadership 
Explore All Recommended Reading
Free SMART Goals Template to Help You Meet Your Goals
Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
The Art & Practice of Real Estate Scripts
In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read MoreGrowth Mode Podcast
Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch
Want to be the most informed agent in your market? This episode gives you the 2026 market forecast and upcoming AI shifts you need… Read More
7 Ways Top Agents Are Leveraging AI Right Now
In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026
In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
Explore the Podcast
3 Mega-Trends in Real Estate AI That Agents MUST Know
In this podcast episode, Tom Ferry and Jason Pantana talk about the real estate AI trends that will change your marketing forever. Read More
The Greatest Housing Opportunity of the Decade is Here
In this special clip from Tom Ferry's Elite Retreat, David Childers explains why 2026 will be the biggest year for Realtors in ove… Read More
17% of Listings Are About to Expire…
In this special episode, Tom Ferry, Carolyn Young, and coach Jeff Mays discuss the best strategies to win the expired listings sur… Read MoreRead the Latest
Real Estate Mindset
Update Your Real Estate Dialogue for a Changing Market
Update Your Real Estate Dialogue for a Changing Market
Are you keeping up with your real estate dialogues? Here are 3 powerful ways to update your real estate dialogue for a changi… Read More
Real Estate Mindset
How to Stay Focused in a Tough Market
How to Stay Focused in a Tough Market
Learn how to stay focused in a tough market with proven mindset strategies, productivity tips, and resilience techniques to h… Read More
Real Estate Business Strategy
How to Hire a Real Estate Transaction Coordinator
How to Hire a Real Estate Transaction Coordinator
Learn how to hire a real estate transaction coordinator, what they do, when you need one, and how the right support frees age… Read More
Agent Productivity & Balance
How to Be More Productive and Reclaim Your Life
How to Be More Productive and Reclaim Your Life
If you ever feel like you're working too long without getting enough done, Tom Ferry will show an easy way to reclaim your li… Read More
Sales & Listing Skills
How to Keep Real Estate Clients Engaged and Motivated to Close
How to Keep Real Estate Clients Engaged and Motivated to Close
3 simple steps to stay on track and keep real estate clients engaged in today's crazy market. Learn more from real estate coa… Read More
Real Estate Business Strategy
The Foundations of Real Estate Business Planning
The Foundations of Real Estate Business Planning
Learn the foundations of business planning: design your vision, hack your motivations, and create a blueprint for the year ah… Read More
Sales & Listing Skills
ChatGPT for Real Estate: Prompts for Writing Listing Descriptions
ChatGPT for Real Estate: Prompts for Writing Listing Descriptions
In this blog, Tom Ferry talks about how to write the best listing descriptions possible using strategic ChatGPT prompts. Read More
Real Estate Business Strategy
Federal Reserve Interest Rates: What Agents Need to Know!
Federal Reserve Interest Rates: What Agents Need to Know!
Tom Ferry offers real estate agents insights into what cuts to federal reserve interest rates mean for their businesses and h… Read More
Agent Productivity & Balance
From Ideation to Implementation: Creating Massive Action
