The Ultimate
Real Estate Blog
by Tom Ferry
10 Time Management Tools Every Agent Needs
Discover 10 time management tools and apps to help real estate agents stay on track, get more done, and create focus on what matte…
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Real Estate Business Strategy 
Marketing & Lead Generation 
Sales & Listing Skills 
Agent Productivity & Balance 
Success Coaching Tips for Agents 
Real Estate Mindset 
Team Building & Leadership 
Explore All Recommended Reading
Free SMART Goals Template to Help You Meet Your Goals
Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
The Art & Practice of Real Estate Scripts
In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read MoreGrowth Mode Podcast
Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch
Want to be the most informed agent in your market? This episode gives you the 2026 market forecast and upcoming AI shifts you need… Read More
7 Ways Top Agents Are Leveraging AI Right Now
In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026
In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
Explore the Podcast
17% of Listings Are About to Expire…
In this special episode, Tom Ferry, Carolyn Young, and coach Jeff Mays discuss the best strategies to win the expired listings sur… Read More
How to Win Probate Listings & Network with Attorneys
How'd you like an extra 30+ listings a year? Tom Ferry and Paige Fingerhut Charnick will show you the best strategies for probate… Read More
How to Use 1031 Exchanges to Unlock More Listings
In this podcast episode, Tom talks with Russell Marsan about how to use 1031 exchanges to win more listings and skyrocket your GCI… Read MoreRead the Latest
Real Estate Business Strategy
The Foundations of Real Estate Business Planning
The Foundations of Real Estate Business Planning
Learn the foundations of business planning: design your vision, hack your motivations, and create a blueprint for the year ah… Read More
Sales & Listing Skills
ChatGPT for Real Estate: Prompts for Writing Listing Descriptions
ChatGPT for Real Estate: Prompts for Writing Listing Descriptions
In this blog, Tom Ferry talks about how to write the best listing descriptions possible using strategic ChatGPT prompts. Read More
Real Estate Business Strategy
Federal Reserve Interest Rates: What Agents Need to Know!
Federal Reserve Interest Rates: What Agents Need to Know!
Tom Ferry offers real estate agents insights into what cuts to federal reserve interest rates mean for their businesses and h… Read More
Agent Productivity & Balance
From Ideation to Implementation: Creating Massive Action
From Ideation to Implementation: Creating Massive Action
In this blog, Tom Ferry shows you how to create massive action in your real estate business by implementing three crucial thi… Read More
Success Coaching for Agents
Success Summit 2024 Insider: 7,000 Agents Take Over Dallas!
Success Summit 2024 Insider: 7,000 Agents Take Over Dallas!
In this blog, you'll get a look into the incredible 3 days of the greatest real estate event of all time - Tom Ferry's Succes… Read More
Sales & Listing Skills
A Post-Settlement Real Estate World: Open Houses & Scripts for Success
A Post-Settlement Real Estate World: Open Houses & Scripts for Success
Navigate new NAR settlement rules with effective open houses to build trust, generate leads, and secure agreements for post-s… Read More
Real Estate Business Strategy
How to Set Financial Goals and Build Lasting Wealth
How to Set Financial Goals and Build Lasting Wealth
In this blog, Tom Ferry shows real estate agents how to set financial goals to get into the 5% of people who create generatio… Read More
Real Estate Mindset
Decision Fatigue: How to Overcome Mental Burnout and Maximize Productivity
Decision Fatigue: How to Overcome Mental Burnout and Maximize Productivity
In this blog, Tom Ferry talks about how to eliminate decision fatigue by streamlining your schedule to only make important de… Read More
Agent Productivity & Balance
Top Real Estate Agent Challenges and How to Solve Them
