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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

Build a brand bible that keeps your voice, visuals, and marketing consistent. Includes brand bible examples, mockup ideas, and mor… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch

Want to be the most informed agent in your market? This episode gives you the 2026 market forecast and upcoming AI shifts you need… Read More
Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch

7 Ways Top Agents Are Leveraging AI Right Now

In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
7 Ways Top Agents Are Leveraging AI Right Now

AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

Explore the Podcast

3 Mega-Trends in Real Estate AI That Agents MUST Know

In this podcast episode, Tom Ferry and Jason Pantana talk about the real estate AI trends that will change your marketing forever. Read More
3 Mega-Trends in Real Estate AI That Agents MUST Know

The Greatest Housing Opportunity of the Decade is Here

In this special clip from Tom Ferry's Elite Retreat, David Childers explains why 2026 will be the biggest year for Realtors in ove… Read More
The Greatest Housing Opportunity of the Decade is Here

17% of Listings Are About to Expire…

In this special episode, Tom Ferry, Carolyn Young, and coach Jeff Mays discuss the best strategies to win the expired listings sur… Read More
17% of Listings Are About to Expire…

Read the Latest

Agent Productivity & Balance

I Give You 13 Strategies; You Pick What You’ve Been Missing

I’ve rounded up 13 killer strategies to help your business: lead generation strategies, conversion tools, and mindset! Learn… Read More
I Give You 13 Strategies; You Pick What You’ve Been Missing
Uncategorized

Video Testimonials for Real Estate Agents: How to Get Powerful Reviews

Generating powerful video testimonials as customer reviews is so important. Learn how to get video testimonials and what ques… Read More
Video Testimonials for Real Estate Agents: How to Get Powerful Reviews
Marketing & Lead Generation

What This Year’s Summit Means for Your Playbook

We’re already in Q3, which means it is the time to do your self-audit and ask: What did I do that worked? What didn’t work? I… Read More
What This Year’s Summit Means for Your Playbook
Sales & Listing Skills

Real Estate Pricing Strategy: How to Set the Right Price and Win Seller Reductions

What's your real estate pricing pricing strategy like? It's more important than ever. Check out this real estate pricing stra… Read More
Real Estate Pricing Strategy: How to Set the Right Price and Win Seller Reductions
Marketing & Lead Generation

8 Tips for Controlling Your Life with Calendar Time Blocking

With time blocking you can ensure your calendar is never empty – but filled with more fun and family time. Here are some time… Read More
8 Tips for Controlling Your Life with Calendar Time Blocking
Agent Productivity & Balance

Why ‘Scoreboarding’ Real Estate Metrics is Critical to Your Success

Discover why scoreboarding real estate metrics is essential for success. Learn how to track and measure key performance indic… Read More
Why ‘Scoreboarding’ Real Estate Metrics is Critical to Your Success
Real Estate Business Strategy

Real Estate Hiring Tips: Traits That Predict Success

Looking for real estate hiring tips? Here are some traits to look for when hiring team members, essentials that go beyond the… Read More
Real Estate Hiring Tips: Traits That Predict Success
Agent Productivity & Balance

Your No. 1 Responsibility in a Shifting Housing Market

In a shifting housing market? This is your number one responsibility you should be focusing on in a changing market. Learn mo… Read More
Your No. 1 Responsibility in a Shifting Housing Market
Real Estate Mindset

8 Common Traits of a Successful Real Estate Agent

Discover 8 key traits that make successful real estate agents. Learn how to excel in the competitive industry and achieve las… Read More
8 Common Traits of a Successful Real Estate Agent