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Lead Generation

Lead Generation

How Does Google ‘See’ You in Your Marketplace? Take This Quick Test to Find Out

Picture this… Somebody types in “Best real estate agents in [your town].” What happens next? Do you appear in the top results? As a real estate professional, it’s crucial that you show up in Google search results for your local market….

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15 Attention-Grabbing Real Estate Video Ideas to Get More Business

Sometimes the job of a real estate coach is to cut through some of the excuses agents use to avoid doing the things that will make them successful. We all know we’re operating in a “video first” marketing environment. But far too many agents…

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3 Revolutionary Tech Tools You Should Start Using Today

“Getting hit in the head with bricks never felt so good.” I loved this comment about halfway through yesterday’s BluePrint event I was doing from attendee and coaching member Cory Coombes. Because even if I say so myself, we packed that event…

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You’re Getting Out-Foxed, Out-Spent, and Out-Marketed.
3 Ways to Reverse Course.

I recently made a bold prediction. And I’m not backing down from it. I said that within three to four years, I estimate 50% of all U.S. real estate transactions will have a 25-42% referral fee attached to it. Why? Because everywhere you look,…

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Someone Else Will – AKA How to Stop Giving Your Dreams Away

As a real estate professional, you have unlimited upside. There’s truly no ceiling on how much you can grow and what you can achieve. Which allows you to dream big. Virtually anything you want is within your grasp. Here’s the critical question,…

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Why Our Next BluePrint Event Will Be Completely Different Than Ever Before

If you know me, you know I’m pretty much an open book. I don’t mind revealing inside information about how we do business as long as it helps you run your own business more effectively. And as CEO, I’m always pushing my executive team to…

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7 Crucial Questions to Define Your Personal Brand

The benefits of having a strong personal brand are pretty obvious… People trust you from the start. They actually CALL you. There’s less friction during the process. And the list goes on and on. Basically, a well-established brand makes…

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10 Tips to Help You Pick Up the Phone and Make Your Damn Calls!

You might want to bookmark this one. Because at one point or another, we all get in a funk and don’t feel like picking up the phone and making our calls. We make excuses. We procrastinate. We find something else that’s supposedly “urgent.”…

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