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Lead Generation

Lead Generation

3 Steps to Setting Realistic Buyer Expectations in Today’s Ultra-Competitive Market

“Boy, that escalated quickly.” –Ron Burgundy The Broke Agent recently compared the current landscape for buyers to the giant fight scene in Anchorman – and he’s not exaggerating much. Listings today seem to generate tons of offers, leaving…

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Q1 ’21 No More: Coaching You Through Your First Quarter Progress Report

Welcome to Q2. Three months of the new year have already flown by… …And the next nine aren’t likely to slow down. So my question for you is… How are you doing? Have you achieved 25 percent of your 2021 goals yet? Are you on…

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7 Options You Should Give Every Homeowner to Get More Listings Today

It’s safe to say many homeowners today are operating by the expression, “A bird in the hand is better than two in the bush.” In other words, they’re content having a place to call “home” during these crazy times even if they’d prefer…

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3 Ways to Generate Listing Appointments Now!

Every speaking engagement… Every “Ask Me Anything”… Every coaching session I conduct… Every article, every discussion… …I’m hearing the same thing: “How and where can I get listings today?” It’s a real dilemma. U.S. inventory…

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Stuck or Scaling: The Bifurcation of Today’s Agents & How to Move Forward Powerfully

Let’s break down some numbers really quick… There are somewhere around 1.5 million licensed agents in the U.S. But of those, only 57% have actually transacted a deal this year. So there’s approximately 850,000 agents handling this crazy market…

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TEAM SPOTLIGHT: 5 Tips for Enhanced Team Strength (And Sanity) in a Crazy Market

By Debbie Holloway, Head of Team+ Coaching As Realtors, we’re used to the hustle and bustle of showing and listing property… Negotiating offers, attending inspections, and closings… Cheers and hugs for our clients upon the successful…

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The REAL Takeaway from the News of Zillow Buying ShowingTime

Peter Drucker told us many years ago: All business is innovation and marketing. We should know this. We should collectively strive for this. Yet what do we see when someone innovates to provide a better customer experience in real estate? Outrage….

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Real Estate Scripts: My NEW Best Response for “How’s the Market?”

Things change in this industry all the time. But since at least 2009, I’ve stuck with a script I feel is the best response to the question you probably hear five times a day, if not more: “How’s the market?” But that was then. This is now. A…

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