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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

A brand bible is the rulebook for the way you present your business to the world. Here are some tips on how to build your brand bi… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

7 Ways Top Agents Are Leveraging AI Right Now

In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
7 Ways Top Agents Are Leveraging AI Right Now

AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

In this episode of Growth Mode, Jimmy Mackin talks with Ken Pozek about the creator routines and testing behind Ken's $400M succes… Read More
Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek

Explore the Podcast

How to Win Probate Listings & Network with Attorneys

How'd you like an extra 30+ listings a year? Tom Ferry and Paige Fingerhut Charnick will show you the best strategies for probate… Read More
How to Win Probate Listings & Network with Attorneys

How to Use 1031 Exchanges to Unlock More Listings

In this podcast episode, Tom talks with Russell Marsan about how to use 1031 exchanges to win more listings and skyrocket your GCI… Read More
How to Use 1031 Exchanges to Unlock More Listings

How to Market Today’s Headlines & Data into Listings

In this episode of the podcast, Tom Ferry talks with David Childers and Jimmy Mackin about the marketing that turns headlines into… Read More
How to Market Today’s Headlines & Data into Listings

Read the Latest

Real Estate Mindset

12 Soul-Searching Questions to Find Your WHY

Want the key to a more fulfilling life? Here are 12 soul-searching questions to find your WHY. Learn more from Tom Ferry. Read More
12 Soul-Searching Questions to Find Your WHY
Marketing & Lead Generation

3 Ways to Identity Shift & Change Your Life

It all comes down to how you identify yourself, and an identity shift could change your life! Here are 3 ways to shift your i… Read More
3 Ways to Identity Shift & Change Your Life
Agent Productivity & Balance

Real Estate Agent Skills that Separate Pros from the Hobbyists

I’ve identified 12 defining real estate agent skills and traits of a good real estate professional. How many of them do you l… Read More
Real Estate Agent Skills that Separate Pros from the Hobbyists
Agent Productivity & Balance

How to Prioritize Tasks for Greater Productivity and Success

In this blog, Tom Ferry talks about what real estate agents need to prioritize and how to prioritize tasks until it's painful… Read More
How to Prioritize Tasks for Greater Productivity and Success
Agent Productivity & Balance

Real Estate Coaching and Training: What’s The Difference?

Real estate coaching & training help you get ahead in a competitive industry. But what's the difference between real estate c… Read More
Real Estate Coaching and Training: What’s The Difference?
Real Estate Mindset

Top Leadership Qualities for Real Estate Team Leaders

In this blog, Tom Ferry talks about the most important team leadership qualities for building trust, loyalty, and efficiency. Read More
Top Leadership Qualities for Real Estate Team Leaders
Uncategorized

5 Summit Sessions I CAN’T WAIT to See!

In this blog, Tom Ferry talks about five of the sessions he's most excited to see at this year's 20th anniversary Success Sum… Read More
5 Summit Sessions I CAN’T WAIT to See!
Marketing & Lead Generation

Proven Real Estate Marketing Strategies For Growth

What's your real estate marketing plan? Incorporate these proven real estate marketing strategies For growth. Learn more from… Read More
Proven Real Estate Marketing Strategies For Growth
Uncategorized

Break into the High-End Market: How to Become a Luxury Real Estate Agent

Discover proven tips to break into high-end real estate. Learn how to market, network, and succeed with affluent buyers and s… Read More
Break into the High-End Market: How to Become a Luxury Real Estate Agent