Search Results for: marketing

How to Be Consistent in Business: Create Structure with Just Six Words When people ask how to be consistent in business, the answer often comes down to one key factor: structure. Whether you are a solo entrepreneur or leading a growing team,…

Most marketing channels are so oversaturated with content that you might be lucky if your posts are even seen before they disappear from the feed. Luckily, there are better ways to attract attention easily. The goal here is not to just have your…

You’ve probably heard me say it before: it’s all about relationship marketing. And one of my favorite ways to build these relationships is with a geographic farm. Farming will not only boost your business, but when done right, could make you the…

There’s never been a better medium to earn consumer trust and demonstrate your knowledge than video. But if you’re still floating aimlessly, unsure of where you fit in the video landscape, today’s episode of This Week in Marketing is for you….

“Best hairstylist near me.” “Great sushi near me.” “Reliable plumber near me.” Sound familiar? People use Google to search for resources like this all the time. So it only makes sense to have a strong presence on Google for that next…

Instagram is always evolving, and right now you can be an early adopter on one of the best opportunities it provides – Reels ads. This is basically putting money behind your short-form Reels videos and gaining the ability to target specific…

New agent. New market. New year. New tactics. New beginnings. No matter which of those categories you fit in, the three tactics I’m sharing with you in today’s blog should definitely be part of your lead generation strategy. Now let’s get to…

What happens when you’re new in real estate and suddenly realize you don’t have a compelling reason for people to work with you? Wouldn’t it be great if… …You found a way to build near-instant authority in your market….

Today’s episode of This Week in Marketing picks up where we left off with short-form video superstars Zachary Foust, Glennda Baker, and Scott Betley, better known as @ThatMortgageGuy. In part two, we discuss: The importance of just being yourself…

New Agents’ Guide to a Realtor Business Plan My alternate title for today’s blog was going to be “The Procrastinator’s Guide to Business Plans for Real Estate Agents.” But I don’t want to call you out like that. Because look… I get…

“In two years, you’re gonna wish you did this two years ago.” That’s some sage advice from Zachary Foust talking about how TikTok, Reels, and short-form video in general is here to stay. For today’s episode of This Week in Marketing, I was…

I’ve got 5 ideas to share with you today. The only thing that ties them together is they are all things you should be doing early the year. Otherwise… …Some will help you stand out. …Others will keep you on track. …And…