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Business Planning

Business Planning

Building Your Brand Bible: 9 Steps to Developing Your Marketing Presence

Everyone knows that good branding will make people take you more seriously. But truly powerful branding can alter your own psychology, making you more confident and motivated. The most important aspect of branding is consistency, and this can be daunting to have to constantly keep up with, especially once you begin expanding your business and […]

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6 Potential ‘First Hires’ Every Solo Agent Should Consider

You may have noticed I’m talking a lot about teams lately. And for good reason… I strongly believe that’s the best path forward for today’s truly committed real estate professionals. As I’ve said before, it doesn’t mean you have to build a giant – what we call “mega” – team to succeed. Teams come in […]

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19 Team-Building Pitfalls to Avoid

Constructing a team has a huge upside. It’s also not without some challenges. There’s a whole slate of potential pitfalls when you’re no longer operating as a solo agent and suddenly find yourself having to manage others. It’s something I talked about earlier this week when I had the pleasure of meeting with hundreds of […]

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7 Questions to Create Long-Term, Meaningful Success in Real Estate

When you’re on your way to work each morning, what’s the outcome you have in mind? It might be a successful call or presentation you have later in the day. Or thinking bigger, it might be hiring a new team member or putting needed systems in place. Thinking even bigger, it might be the legacy […]

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Removing the Mystery from 2022 Business Planning

My alternate title for today’s blog was going to be “The Procrastinator’s Guide to 2022 Business Planning.” But I don’t want to call you out like that. Because look… I get it. I know how busy agents were in 2021. You were probably scrambling to get a buyer’s offer accepted or closing one last sale […]

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4 Life-Changing Objectives Within Reach in 2022

Thirty-two years of my life have been in the real estate industry. And in that whole time, right now is absolutely the single greatest financial opportunity for real estate professionals that I’ve ever seen. It’s an exciting time to be alive and in this industry! But as a coach, I’m also concerned. Namely for two […]

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5 Money-Saving Real Estate Tax Write-Offs Agents Might Overlook

Tell me if this sounds familiar… You’re approaching the end of a great year and suddenly it hits you – Uncle Sam is going to take a big bite out of your income come April 15. So what do you do? Many real estate agents begin scrambling to spend some money in search of some […]

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Your 2022 Business Plan: Where Massive Success Begins!

I’m bullish on 2022 – in case you hadn’t noticed. I’m predicting tons of opportunity for ambitious agents… But to fully capitalize on it, you can’t just “wing it” and hope for the best. You need a plan. And that’s what today’s blog is all about. I want you to download our 2022 Business Plan […]

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