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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

Build a brand bible that keeps your voice, visuals, and marketing consistent. Includes brand bible examples, mockup ideas, and mor… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

When Your Business Stalls, When It Takes Off, and How to Pick the Right Partner

In this episode of Growth Mode, Tom and Jimmy show you how to get your real estate business moving again when progress stalls. Read More
When Your Business Stalls, When It Takes Off, and How to Pick the Right Partner

Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch

Want to be the most informed agent in your market? This episode gives you the 2026 market forecast and upcoming AI shifts you need… Read More
Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch

7 Ways Top Agents Are Leveraging AI Right Now

In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
7 Ways Top Agents Are Leveraging AI Right Now

Explore the Podcast

The Death of Generalist Agents: Why You’re Being Replaced by Experts

In this episode of the podcast Tom talks with San Diego realtor Valerie Upham about why it's important for agents to find a niche. Read More
The Death of Generalist Agents: Why You’re Being Replaced by Experts

How to Break Buyer and Seller Paralysis FAST

Tom talks with Coach Kristi Jencks about the psychology keeping buyers and sellers stuck (and how to spark them into action). Read More
How to Break Buyer and Seller Paralysis FAST

The New Trend in Video: Moving Beyond Polished Reels to Storytelling | Outliers

In this episode of the Outliers podcast, Tom talks with team leader and social media superstar agent Shannon Gillette. Read More
The New Trend in Video: Moving Beyond Polished Reels to Storytelling | Outliers

Read the Latest

Agent Productivity & Balance

Our Best Tips to Create a Supercharged Listing Presentation – #TomFerryShow

Hey there! The videos are down here this week! With businesses opening back up and people getting out and about, it’s serious… Read More
Our Best Tips to Create a Supercharged Listing Presentation – #TomFerryShow
Agent Productivity & Balance

How to Create Your Own Safety Guidelines – and a Powerful Marketing Opportunity!

We’re dealing with a double crisis right now… not only the ongoing health crisis, but a serious inventory crisis in many mark… Read More
How to Create Your Own Safety Guidelines – and a Powerful Marketing Opportunity!
Agent Productivity & Balance

If I Was Your Coach: 4 Assignments You Should Do Now! – #TomFerryShow

There’s a lot of encouraging signs in the marketplace right now… …ShowingTime.com data shows it …The MLS shows it …Google Tre… Read More
If I Was Your Coach: 4 Assignments You Should Do Now! – #TomFerryShow
Agent Productivity & Balance

5 Positive-Minded Daily Reminders You Might Need Right Now

What's the best way to improve mindset and increase positivity? Reminding yourself of what is already good! Learn about posit… Read More
5 Positive-Minded Daily Reminders You Might Need Right Now
Agent Productivity & Balance

5 of Your Most Raw, Real Questions… ANSWERED! – #TomFerryShow

5 of Your Most Raw, Real Estate Questions… ANSWERED!Get more real estate tips from #1 real estate coach Tom Ferry here. Read More
5 of Your Most Raw, Real Questions… ANSWERED! – #TomFerryShow
Agent Productivity & Balance

11 Choices You Need to Make for Life & Business After-COVID (AC)

Which tactics from During-COVID do you want to hold on to as we eventually move to After-COVID? Here are some business tips f… Read More
11 Choices You Need to Make for Life & Business After-COVID (AC)
Agent Productivity & Balance

3 Ways YOU Can Help Solve the Zero-Inventory Dilemma in Your Market – #TomFerryShow

3 Ways YOU Can Help Solve the Zero-Inventory Dilemma in Your Real Estate Market. Learn more life and real estate tips from #1… Read More
3 Ways YOU Can Help Solve the Zero-Inventory Dilemma in Your Market – #TomFerryShow
Agent Productivity & Balance

Making May Your Breakthrough Month

They say “April showers bring May flowers.” So then… what does April resourcefulness bring to May? Or April confidence? Or ac… Read More
Making May Your Breakthrough Month
Marketing & Lead Generation

NOW is the Time to Double Down on Booking Appointments – #TomFerryShow

Look, I’m gonna try to make this really simple. Whatever you focus on is what you get more of. So if you focus on drama, you… Read More
NOW is the Time to Double Down on Booking Appointments – #TomFerryShow